password
username
Sponsored by CakeMail, an email marketing software.
Newsletter preview

Thursday, November 20, 2008 FEEDBACK  ***
----------------------------------------------------------------------------------------------------
Jobs i Zone
----------------------------------------------------------------------------------------------------
   Taking stock of ‘new’ print players’ performance in Delhi

The last one year saw the launch of print titles like Mint, Mail Today and Metro Now in the Capital with much fanfare. A year down the line, have they been able to deliver their initial promise? Are they on track with their revenue returns and expansion plans? To what extent have they stood up to the established players in the competitive Delhi market? exchange4media finds out from industry experts.  more...

 
   Genre Check: Hindi GECs drop 7 per cent in repeat week; movies & sports gain

The week 46 of 2008 would go down as one of the most unusual weeks for television, when the Hindi general entertainment channels were airing only repeat programming, with the exception of ‘Bigg Boss’ on Colors. TAM Media Research data shows that for the week’s ratings, the Hindi GEC viewership dropped by 7 per cent on the all day numbers, and by 14 per cent in the primetime numbers. The biggest gainers in the week were Hindi movies and sports channels.  more...

 
   Guest Column
Retrofit: The Lehman effect – the meltdown leading to a ‘boom to bust’ scenario

The domestic media and advertising economy is under the cosh. The gangbuster years are behind us and a serious reality check is now under way. And the looking glass is not showing a very happy image. Veteran journalist Sandeep Bamzai takes an indepth look at the various facets of the downturn in the media economy and the implications.  more...

 
   RAM Rambling: Mirchi leads in Kolkata among car listeners   On Radio Channel

Continuing with our focus on car listeners, this time exchange4media takes a look at the Kolkata market spanning 14 weeks – week 31 to 44. As per the RAM data, Radio Mirchi comfortably leads the pack, followed by Big FM. The third slot sees some intense competition between Friends FM, Fever FM, Red FM, Amaar FM and the Government owned AIR FM2 - Gold.  more...

 
   Leo Burnett Mumbai ranked 19th in Ad Age’s creativity list

Leo Burnett Mumbai has made it to the Ad Age’s annual creativity list for the year 2008. With a tally of 180 metals collected over the year at the top 10 awards shows across the world, Leo Burnett Mumbai has been ranked 19th in the elite list, which represents the ‘Top 20 award-winningest companies’.  more...

   BBH officially launches India ops; presents ‘When the World Zigs, Zags’ philosophy

BBH India officially commenced its operations from November 19. Marking the agency’s presence in India, top three BBH Worldwide officials – Sir John Hegarty, Nigel Bogle and Simon Sherwood – presented their ‘When the World Zigs, Zag’ philosophy at an event organised by Ad Club Bombay.  more...

   FWICE Vs Producers: Strike called off; channels to decide on date to begin airing fresh programming

The standoff between the Federation of Western India Cine Workers (FWICE) and the producers has been sorted out. The FWICE and the producers met on November 19 and signed an MOU that tackles the problems of the workers’ wages. The producers have also met with the broadcasters to inform them on the terms agreed at this meeting. At least for now, channels are deciding on a date when they would all begin fresh programming.  more...

   Aparna Bhosle quits Walt Disney as Director - Programming & Production

Aparna Bhosle has put in her papers as Director - Programming and Production at Walt Disney Television International (India). As of now, no replacement has been found for Bhosle. Devika Prabhu is currently looking after programming for Disney, Jetix and Hungama as Associate Director and Head of Programming.  more...

   Hyderabad-based Kapil Group to foray into television space with 24-hour news channel

Kapil Group, a well-diversified group headquartered in Hyderabad, is all set to foray into the television space through its subsidiary company, Hyderabad Media House. The Hyderabad Media House is gearing up to launch a 24-hour news and current affairs channel called HMTV.  more...

INDUSTRY BRIEFING
News from latest issue of impact

Janakiraman Murugavel :’You need a Business Model that is Innovative and Disruptive’

J Murugavel, Founder & CEO of Consim Info, (formally BharatMatrimony.com) is one among the few young Indian entrepreneurs who actually pushed the envelope and tapped the potential of the internet to the hilt. While the others approached the medium with much disdain, Murugavel kicked off bharatmatrimony.com in 1997 with a member base of 4000 and today, the matrimony major is making waves as the No.1 Indian matrimonial portal with a record number of marriages to its credit. The Group today has 15 regional linguistic portals under its fold and has won the trust of over 12 million members worldwide. Though Consim pioneered online matrimony in India, it later diversified into several business models successfully launching clickjobs.com, indiaproperty.com, IndiaAutomobile.com, IndiaList. com, and the others. In a freewheeling chat with Judy Franko, Murugavel speaks at length about the transformation of Consim Info from being just a matrimonial-related company to a conglomerate offering diversified services. more...

BEWARE THE SHINING SUN; THE STAR IS SET TO RISE

Has Sun TV finally got a formidable match on the South India media scene? Maybe, maybe not; but that ‘maybe’ itself is a big step away from the situation that the South has seen in the last many years - Sun’s undisputed power is now challenged. And the very fact that the recently announced Star Jupiter Entertainment Television Ltd, a joint venture between Star India and Rajeev Chandrasekhar’s Jupiter Entertainment Ventures, has been able to achieve this, is a positive opening for the JV. The India media and advertising fraternity is never in a hurry to cast the decisive vote, and are still waiting to see whether STAR can build on the presence that it has managed in the region with this partnership with the Asianet brands. But for many, even though Star Jupiter may not change the South GEC landscape in the near (or even the distant) future, it would certainly shake and stir things up. more...

 Exclusive on exchange4media web site
     KID STOP
KID STOP
PR Speak: Vinod G Nair, Managing Director, Clea Public Relations
New Business Wins – Sep. 2008: Collated by R3
OTC sector advertising in print up 22 pc during Jan-Sep ’08 – AdEx Analysis
-November 18, 08
Social Media: A suitable supplement?
- Indranil Datta, Vice President – Knowledge, Mudra RADAR - October 13, 08


***   If you want to be removed from the mailing list click on *** link.