 | | | | Monday • July 21, 2008 | READ ALL NEWS AT ADAGE.COM | | Leading in Turbulent Times Sulzberger Navigates Between Past, Present at the Once Old Gray Lady NINTH IN A SERIES NEW YORK (AdAge.com) -- How fast, and how treacherous, are the currents sweeping over The New York Times? This September, its home page -- some of the most valuable real estate on the web -- will start automatically displaying links to competitors' takes on big news. That's not your traditional paper of record.  FULL ARTICLE
| | ABC Campaign Gives Washed-Up Soaps New Image Glams Up Daytime Dramas in Effort to Replenish Longtime Audience
NEW YORK (AdAge.com) -- "All My Children," "One Life to Live" and "General Hospital" have run on ABC since 1970, 1968 and 1963, respectively. That's why the Walt Disney network is sexing up the soaps with a promotion geared to get Millennials to watch. FULL ARTICLE | | Is There Any Reason to Be Optimistic About Media? Yep In Praise of Icelandic Rockers, Stunning Animation, Lyrical Hip-Hop and the End of Planned Obsolescence SIMON DUMENCO I'm taking a week off from my usual default mode of creeping dread and swaggering indignation. Instead, I'm delivering an uncharacteristically upbeat edition of Media Guy, highlighting just some of the media I'm happiest about lately. FULL ARTICLE | | MLB All-Stars Win the Week's Top Slot While Rest of TV Looks to See Who's Up for an Emmy RASH REPORT MINNEAPOLIS (AdAge.com) -- All-Stars. No-stars. And yes, even a few TV stars made up last week's list of top-10 programs in the ad-centric adult 18-49 demographic. The stars were Charlie Sheen and Hugh Laurie, whose programs, CBS's "Two and a Half Men" and Fox's "House," made an even more important list -- best comedy and best drama nominees for the 60th Annual Primetime Emmy Awards. FULL ARTICLE | | Italian Vogue Selling Like the New iPhone U.S. Marketers and Publishers Might Want to Take Note BIG TENT Italian Vogue editor in chief Franca Sozzani said her decision to dedicate the July issue to black models was influenced by a New York protest group as well as Barack Obama's success in the U.S. presidential primaries. She had feared that the issue would not sell. Now the only thing that might be bothering her now is not printing enough copies to send to the U.S., considering all the buzz. FULL ARTICLE | | > > Read All News at AdAge.com | | | | |
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