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Directions Magazine:
GIS News, Articles, Maps, Data, Tools
Your Source for Geospatial Technology Wednesday | July 02, 2008

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Top Story

Retailers Go IP Geotargeting - Turning Internet Clients into Foot
Traffic and MoreRetailers Go IP Geotargeting - Turning Internet Clients into Foot Traffic and More

It's not enough anymore to just have a good supporting website to capture additional retail sales. The Web experience for individuals not only needs to be customized for the retailer's "frequent buyers" with regard to their buying preferences, but can now be specifically targeted based on their location, as well. Ace Hardware is using Internet Protocol (IP) geotargeting technology to immediately recognize its Web traffic to create a nearly hyperlocal experience for its Web visitors. Editor-in-chief Joe Francica explores the technology with executives from Digital Element and GSI Commerce.


Experian is a global leader in information, technology and data. We help you pinpoint the right location for your business and optimize retail location performance with the perfect marriage of technology and data. From a local to a national level, acquire and retain profitable customers and analyze store productivity through dynamic, geographical information. Visit Here!


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ESRI's Podcast Series (#5): An Overview of ArcGIS Desktop 9.3
ESRI gives an overview of what's new with the ArcGIS Server 9.3 release. Learn about the new ArcGIS API for JavaScript, what's happening with ArcGIS Image Server, role-based security, and faster Web services via improved map caching options.


All Points Blog


Press Releases


New Jobs

CartoMedia Analyst - Microstation / 3D-Visualisation
Australia, Western Australia

Spatial Information Officer
Australia, Queensland

GIS / Geospatial Professionals
Australia, Western Australia

MapInfo Programmer
United States of America, CA, San Diego

Executive
India, Navi Mumbai


Stock Charts


Name

Last Trade

Change

ADSK - NMS $34.64 Up
 0.83 2.45%
AUTODESK INC

GEOY - NGM $17.24 Down
 0.47 2.65%
GEOEYE INC

GRMN - NMS $42.35 Down
 0.49 1.14%
GARMIN LTD

MSFT - NMS $27.12 Down
 0.39 1.42%
MICROSOFT CP

NVT - NYQ $76.76 Down
 0.24 0.31%
NAVTEQ CORP

ORCL - NMS $20.89 Down
 0.11 0.52%
ORACLE CORP

PBI - NYQ $33.62 Down
 0.48 1.41%
PITNEY BOWES INC

DSGX - NGM $3.36
 0.00 0.00%
DESCARTES SYS GRP

SIRF - NMS $4.53 Up
 0.21 4.86%
SIRF TECHNOLOGY

TRMB - NMS $34.85 Down
 0.85 2.38%
TRIMBLE NAVIGATN



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