by Mack CollierThanks to the lowering cost of technology, it's now possible for anysmall business owner to create and share videos with current andpotential customers online, for less than $200. This also gives smallbusiness owners several exciting new options for growing theirbusinesses.

If you're wanting to add video to your online marketing mix, the Flip Camera is your new best friend. This camera, which can be had for well less than $200, gives small businesses the ability to quickly and easily create and then upload videos to the internet. And here's five ways you can use videos that you create to promote and grow your business.

1 - Product demonstrations. Let's say you own a lawn care business. Often when dealing with insecticides and weed-control products, how...

Read the whole entry »

• Email to a friend • Article Search • Related • •

by Stoney deGeyter

I'm continuing to work my way through questions submitted during a webinar I gave on Website Architecture. You can check out Parts one, two, three, four, five and six. This post covers questions on URLs, breadcrumb navigation, CMS, Database driven sites, 301 and 302 redirects, navigation, heading tags, broken links and HTML theft. Most of my answers today are relatively short and too the point, which I'm sure will please many of you that feel I ramble. :)

What about websites using CMS, where is difficult to have urls like the one you told us home/keyword/page.

-- Demetrius

If you have no control over how your CMS outputs web pages then you have three options. 1) Find a programmer to give you that control, 2) find a new CMS or 3) don't worry about it. ...

Read the whole entry »

• Email to a friend • Article Search • Related • •