Top Stories

Fast ads favored by Google Quality Score
Google's keyword Quality Score changes take effect this week so marketers need to ensure their landing page load times are speedy.

High gas prices could be an opportunity for marketers
Online publishers are beginning to see a connection between the high gas prices in America and their online traffic. According to a recent report from comScore, traffic to sites like NewYorkGasPrices.com is skyrocketing as consumers try to find the best deals.

Reports: Summer is a great time for social marketing
School is out. Kids have time to go online - and so do adults. According to two recent reports, summer just might be the best time to enter the social network marketplace.

Should you buy another brand name to enhance your brand?
That is a question that CoreBrand is hoping many marketers will answer with a resounding, "Yes." The company is opening their Brand Vault, a portfolio of more than 100 formerly popular brands that have been re-trademarked, to marketers hoping for a little boost of their own brand.

Yahoo OneSearch reaches 600 million subscribers
It was recently announced that Google is the leading supplier of mobile search but, as usual, rival Yahoo is yapping at their heels.

NYTimes.com launches social network
The New York Times has launched a new social networking service that it hopes will extend its reach to encompass those Internet users who are heavy users of online communities.

Mobile Internet with grow to encompass all
At first, social networking was the domain of the college crowds, but it has quickly grown to encompass all demographics. The same will happen with the mobile Internet according to mobile browser firm Opera, but for now it's the domain of young men.

1 in 4 Internet users visit social networking sites
Until recently, social networking was a relatively niche Internet activity. Nowadays many Internet users have integrated them into their daily lives, and perhaps the business community will be the next to embrace it.

Merchant Circle gives marketers their own social space
If you'd like your own social network but aren't sure where to begin, check out a few offerings from Merchant Circle. The company offers businesses, small to large, individualized space on the web. That space can be customized to include social features, product information or simple contact and direction information.

Trulia launches self-serve platform for real estate
Real estate agents, home improvement companies and home buyers now have an ad platform geared specifically to them: Trulia Pro. Trulia, the real estate search engine has launched a self-serve platform which offers these marketers the ability to create and launch campaigns in a fixed-price environment.

How consumers are engaging on mobiles
Don't forget the cell phones. That could be the one fact that marketers need to remember from a recent Experian report. The report found that in 30 countries cell phones have reached 100% usage per capita.

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