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Podcast: Exclusive Interview with Judson Green, President & CEO, NAVTEQ

Ed. note: This article originally appeared in Directions Magazine last Thursday.

In an exclusive interview, Judson Green, president and CEO of NAVTEQ spoke with Directions Media Editor-in-chief Joe Francica about a broad spectrum of topics related to the growth of the location-based services market and the ability of NAVTEQ to address an exploding market for digital map products. Green spoke of the opportunities for NAVTEQ not just in terms of its current ability to serve a variety of market segments but provided some insights in what may be possible in the future with NAVTEQ data.

Books

Snow and Climate: Physical Processes, Surface Energy Exchange and Modeling
The extent and variability of seasonal snow cover are important parameters in the climate system, due to their effects on energy and moisture budgets, and because surface temperature is highly dependent on snow cover. In turn, snow cover trends serve as key indicators of climate change. In the last two decades, many new techniques have become available to study snow-climate relationships. Satellites provided the first capability for monitoring snow cover extent at continental and hemispheric scales, and there have been rapid advances in snow modeling physics to represent snow cover and snow processes in Global Climate Models (GCMs). These advances have changed the way we look at snow cover. The main goal of this book is to provide an up-to-date synthesis of the current state of snow-climate science that reflects this new perspective. From Cambridge University Press, 2008.

Environmental Geochemistry: Site Characterization, Data Analysis and Case Histories
The book includes chapters which span from the role of geochemistry in the environment in general to the specific investigations on site characterization (dealing with sampling strategy, analytical procedures and problems). Specific articles will deal with health problems related to environment pollution, waste disposal, data base management and illustration of specific case histories for characterization and remediation of brownfield sites. From Elsevier Science, 2008.

GIS Applications in Agriculture
Innovators and experts in the application of GIS in agriculture share methodologies for using the technology to more efficiently produce crops. From CRC, 2007.

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