 | | | | Wednesday • June 11, 2008 | READ ALL NEWS AT ADAGE.COM | | Martha Stewart Names Wenda Harris Millard, Robin Marino Co-CEOs Reasons for CEO Susan Lyne's Departure After Four Years Unclear
NEW YORK (AdAge.com) -- Susan Lyne has stepped down as president-CEO of Martha Stewart Living Omnimedia after nearly four years in the post, the company said this morning.  FULL ARTICLE
| | Project Canoe Officially Gets Its CEO Q&A: David Verklin on Getting Dog Food Ads in Front of Dog Owners
NEW YORK (AdAge.com) -- Former Aegis Media chief David Verklin will officially take the reins of Project Canoe as its new CEO on Aug. 4. Mr. Verklin, 52, spoke with MediaWorks about why he chose to paddle Canoe now, the potential for addressable advertising to change the way we watch TV and key lessons from his last TV-industry consortium, NUDG. FULL ARTICLE | | No She Won't Renetta McCann: NOT Joining Obama Campaign ADAGES Yes, Adages is now bringing you non-news, but seeing as half the media industry spent most of yesterday talking about Renetta McCann's sabbatical being a cover for her real intention -- to join the Obama campaign -- we figured we'd bring you her extremely firm denial. FULL ARTICLE | | Two Cable Shows Move to Broadcast and Deliver Watching 'Bill Engvall Show' and 'Nashville Star' RASH REPORT MINNEAPOLIS (AdAge.com) -- Monday night provided an interesting example of changes in the TV industry, as two programs with origins in cable showed up on network TV: "The Bill Engvall Show," which jumped from TBS to CBS; and "Nashville Star," a country-music version of Fox's "American Idol" that moved from the USA Network to its corporate cousin NBC. FULL ARTICLE | |
What You Should Have Read, June 11, 2008
'Gossip Girl' producers eye spinoff
The Hollywood Reporter reports that the makers of "Gossip Girl" are planning a spinoff series set at a girls boarding school. Producers are hoping to expand the popular CW show by either giving co-star Taylor Momsen her own series or by introducing a new character in the fall to later spin off. Regardless of which actor is used, the story would likely draw on the arc of Momsen's character Jenny Humphrey in the "Gossip Girl" book series, in which she has to repeat the ninth grade at a boarding school. Her story is told in a series of six "Gossip" spinoff novels called "The It Girl." The big question is whether such a project would be picked up by the CW, which already has two teen dramas set in high school this fall -- "Gossip" and "90210," a contemporary spinoff from the 1980s Fox series. And though "Gossip" has a devoted following and significant cultural buzz, its ratings are pretty modest. A CW spokesman declined comment. FULL ARTICLE | |
What You Should Have Read, June 11, 2008
HBO joining forces with FunnyorDie
Variety reports that HBO has bought a small equity stake in the 2-year-old comedy website FunnyorDie.com. The wide-ranging pact also envisions the two sides partnering on a host of future projects, from the live comedy tours that Funny or Die is developing to a possible Funny or Die-branded programming block on one of HBO's offshoot channels. For now, the website is focused on recruiting a veteran producer to help the Funny or Die partners -- Will Ferrell, Adam McKay, Chris Henchy and Judd Apatow -- shepherd the initial order of 10 half-hours. HBO's interest in Funny or Die is believed to be less than 10% of the company. The web site launched in 2006 with backing from venture capital shingle Sequoia Capital, and completed a second round of financing late last year that valued the company at about $100 million. FunnyorDie.com has averaged about 3.2 million unique visitors per month during the past few months. FULL ARTICLE | | > > Read All News at AdAge.com | | | | |
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