We take it for granted that most ads are full of shit most of the time, but every once in awhile you need to take a whole industry to task. This video does that for the woman-targeting yogurt peddlers.
"Yogurt eaters come from every race, but just one socio-economic class: the class that wears gray hoodies. It's that 'I have a Masters, but then I got married' look!"
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So when Will Ferrell and Chris Kattan did it in A Night at the Roxbury, it was kinda catchy. When two Belgian dudes (ok, actors Ryan Northcott and David Hayson) do it for Car Dance Party Simulator - created by Happiness Brussells - for the Aygo, it's not quite the same. Oh it's weird and mildly entertaining but lacking that Ferrell/Kattan vibe.
Of course, if you don't like these guys you can check out all the other submissions which are equally as goofy.
Still. I watched it three times. Clearly, I have a problem.
Join AdGabber and stop bothering your friends with your obsessive compulsive advertising disorder. On AdGabber, you can gab about industry issues, upload and share your favorite ads, peruse member profiles for your industry friends and those you want to friend, join or create a topic-specific group, keep up to date on industry events, read member's blog posts, find a job, post a job, post your portfolio and, yes, even see pictures of this idiot.
MGH, Inc. put together this vintage-style ad for Ocean City, Maryland. In it, Mayor Meehan of Ocean City -- who looks a lot like William Shatner -- tells you the ocean will evaporate in one billion years.
...And that's why you should book a trip to Ocean City NOW! *insert laugh track*
Le yawn, dude. But apparently the ad has many appealing layers (including use of the Mayor). One of the YouTube commenters observed that the ad was done in the style of the fictional LOST Hanso Foundation. And another person thought the ad had a GEICO feel.
See the Ocean City promotional site, More Fun Here.
Yesterday, in preparation for all of the live WWDC tweeting action, Twitter encouraged users to follow WWDC, Apple, iPhone and Steve Jobs related tweets on Summize. It made sense to do so considering the trouble Twitter's had recently just trying to handle the ordinary amount of tweeting on its site.
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What ho: an outdoor campaign that (arguably) improves the landscape. The Calcutta School of Music encourages onlookers to "Learn to Appreciate" Mozart, Haydn or Bach on ads attached to posts, which are attached to telephone wires, which were strung up with notes, like sheets of music.
Would have been nice to see some random dude try playing them.
Showtime did it to promote Dexter. Now Universal Motown is doing it to promote Ashanti's new CD. Like the Dexter promotion, which allowed people to send customized messages that appeared to be news reports of the recipient's death by serial murder.
In the Ashanti promotion, a customized news report can be created and sent to a friend. In the report, it's noted recent murders are linked to Ashanti's new single, "The Way That I Love You," which is about how a woman gets revenge on a cheating boyfriend
Yawn. Oh, sorry. There's nothing to yawn about Ashanti. Sorry.
Derek Sewell of Blink, Toronto and Josefina Nadurata of Reginald Pike have started their own Toronto-based production studio, Holiday Films. The studio has eight directors already, and its objective is to "provide original creative solutions" for clients, says Nadurata.
Check out the Holiday Film Reel. The couple at left comes from a grandiose Cadillac ad whose music reminds me of the alien diva from The 5th Element. (It's probably the quickened tempo that strikes the memory.)
Summer's here. Some people make babies. Others start production companies.
Photrade, a free photography website, has launched in beta. With a host of features, Photrade, adds a level of commerce to what sites like Flickr provide. All the Flickr-like features are in abundance on Photrade but layered on top are tools which allow photographers to "share, protect and make money" from their uploaded photography.
Like a mashup between a social photography site and a stock photography site, Photrade helps photographers and those in need of photography do business together. On top of that, an advertising system allows photographers to make money anytime their photos are viewed.
Perhaps it's the Web 2.0 version of a stock photography house.
Working with The Advance Guard and Linkstorm. Coke has launched Coke Tags, a widget and Facebook application, currently in beta, which lets people aggregate various forms of content and share it by placing the widget on their Facebook page, blog and OpenSocial social networking sites.
The Coke Tag, apart from the obvious promotion of Coke is also promoting we8, "an artistic and cultural exchange, uniting eight of China's most exciting artists and design firms with eight of the West's most progressive musicians to design a vision and soundtrack that celebrates the infinite possibilities that await when the doors are flung open between East and West."
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When Ben Relles created Barely Political and hired Amber Lee Ettinger to play the role of Obama Girl, it was little more than a fun little one-off that no one thought would rise to the level of popularity it did. Month after month, Obama Girl videos appeared and month after month, Obama, himself, kept winning primaries moving closer and closer to a potential seat in the White House as out next President.
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If you've been following Adidas' "Impossible is Nothing" campaign for the Beijing Olympics, you're probably familiar with the format by now. Here's the final ad, featuring Feng Kun of the Chinese Volleyball Association and some disembodied eyes that are supposed to represent a Watchful Nation.
The pressure's on. I had that feeling at a spelling bee once. Unlike the CVA, I did not win my gold.
Previous spots: Together, Zheng Zhi and Hu Jia.
Apple is set to open its first France-based retail store right underneath the Louvre Pyramid. The store will be two stories high and will sit alongside brands like Sephora, Esprit and Virgin.
The Fortune blog -- linked above -- noted the Louvre Pyramid, which was built by I.M. Pei, would complement Apple's glass-encased Manhattan Fifth Ave. store nicely.
The image at left comes courtesy of Why Travel to France. It isn't likely Apple will totally appropriate the Pyramid -- but hell, Steve Jobs is a really persuasive guy. All he has to do is hold a conference in front of the museum and go, "This is going to be ... insanely great." (For effect, maybe he can whip a lighter, faster Pyramid out of an envelope.)
Who'll argue? Sarkozy? The Wall Street Journal? God? No.
- FunAdvice mashed up top search engine and soft drink brands, under the premise that search engines today inspire us the way colas once did. Hrm.
- Hitler plays the fated Hillary in this emotional Nazi interpretation of the Clinton/Obama nominee race. The best part is when he shouts "The DNC has thwarted my destiny!" while the women tremble in his midst. It wasn't as funny as Hitler Gets Banned though.
- Legal Sea Foods' "Fresh Fish" ads piss off the easily-rattled Bostonians. The MBTA decided to pull the ads after Green Line workers took offense to them. (Some ads said things like "This conductor has a face like a halibut." Touchy much?)
- Penis advertising gets you everywhere. Especially if you're Dov "The Colonel" Charney. Horrors.
- Build-a-Bear Workshop is partnering with Sanrio to let kids build Tropical Hello Kittys. "Tropical Hello Kitty's sun-kissed look is perfect for summer and we're certain that she'll be a big hit," says Dave Marchi of Sanrio. But will that sun-kissed pelt betray her age?
Apparently in the works for over six months, ZobZee promises to be the the killer social app which will put Twitter out of its misery and lend some order to the insanity that is FriendFeed. ZobZee's premise? Why type when you can just think your social inanities and have them automatically shared with the world?
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So a mail delivery temptress shows up and your doorstep and says, "I've got some mail here. Where do you want me to put it?" Do you grab the mail, throw in on the ground then grab the girl and throw her on your bed?" Perhaps you do if mail isn't a bad thing but in this case it's junk mail and it isn't something you want to catch.
This being an ad for junk mail reduction service, ProQuo, you don't have to worry about catching anything from the mail hottie and you can proceed with the throwing her on the bed part of your day worry free.
There's more videos like this here.
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