Follow the workplace adventures of Margie’s Travel as the fictitious small company meets everyday business challenges. In Episode 1, the team battles a business slowdown by launching a Web site. See how Margie’s Travel does it!
Free webcasts: Timely advice from small business experts
Aspiring entrepreneurs from around the country were wowed by the advice and inspiration they received from small business experts during our smashingly successful Vision to Venture tour this spring. Now you can share the excitement! We’ve just posted free on-demand webcasts of the seminars. Check them out now.
E-mail marketing eliminates guesswork
Wondering what really motivates your customers, or how to make offers so attractive they can’t refuse? Then look into e-mail marketing. It’s so inexpensive that you can run multiple test campaigns, target different audiences, and experiment with delivery days and times until you find your sweet spot. Learn more.
Quick tip: 3 simple steps to profitability
When it comes down to it, the key to business success isn’t how big you are, it’s how profitable you are. Finance expert Susan Schreter outlines three simple strategies to improve your company’s cash flow and profitability—and her suggestions may surprise you. Read her column.
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