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Media Direction team to represent India at Cannes Young Media Lions competition
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The team of Tanika Jalan and Rashi Goel from Media Direction, the specialist media services group of RK Swamy BBDO, has won the competition to represent India in the International Young Lions Media Contest at this year’s Cannes Advertising Festival. The AAAI had conducted the Young Lions Media Competition 2008 with the support of The Times of India Group.
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Congress MP Vasanthkumar launches Tamil GEC Vasanth TV
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H Vasanthkumar, a Congress MP and owner of Vasanth & Co, one of India’s largest consumer durable retailers, has launched a 24-hour Tamil general entertainment channel Vasanth TV. The channel formally went on air from May 19.
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DNA to launch Jaipur edition in first week of June; to enter Bangalore by year-end
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In keeping with its plans to expand in West India, DNA is launching its Jaipur edition in the first week of June. This is the second edition launched in 2008, the first being the Pune edition in January. Confirming the news, KU Rao, CEO, Diligent Media, which publishes DNA, said that the print run would be upwards of 40,000 copies.
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Sanjay Bhatla takes charge as National Sales Head at Jagran-18
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Jagran-18 Publications Ltd, the joint venture between TV18 and Jagran Prakashan, has appointed Sanjay Bhatla as National Sales Head. Bhatla moves from the Bhaskar Group, where he was Senior General Manager, Sales.
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Just TV Punjabi channel eyes June launch
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Channel Guide India Ltd is all set to launch its new channel Just TV Punjabi in mid-June this year. Just TV Punjabi is targeted at the Punjabi speaking belt. In the first phase, the channel would be launched in Punjab, Haryana, Chandigarh, Himachal Pradesh and parts of Delhi.
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Bates 141 Kolkata to handle creative duties for Axiom Estates
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Bates 141 Kolkata has bagged the creative duties for Axiom Estates following a multi-agency pitch involving JWT, Grey and Lowe, besides Bates 141. Axiom Estates has become one of the largest providers of India property services to NRIs globally. Initiative Media has been handling the international media business for Axiom Estates.
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Radio City unveils new music campaign, says ‘Baaki Shor Machaayein, Radio City Music Sunaaaye’ On Radio Channel
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Radio City has launched its new campaign, ‘Baaki Shor Machaayein, Radio City Music Sunaaaye’ with an aim to champion the cause of music. The campaign also claims to instantly draw a well-defined line separating noise from music.
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Citibank has Delhiites swaying to its Metro Credit Card beat
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The spirituality of Sufi music and the benefits of Citibank’s Metro Credit Card, a new TVC created by Publicis Ambience seamlessly blends the two. Publicis’ Prasaana Sankhe and Ashish Khazanchi have worked on the TVC, while Film Farm Productions’ Arun Gopalan has directed the commercial.
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NDTV GoodTimes goes ‘Cracking the Code’ of men’s fashion
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While women’s fashion always gets extensive coverage, men’s fashion somehow gets overshadowed. Not any more. NDTV GoodTimes is all set to premiere a new show, ‘Cracking the Code’, which aims to put the spotlight on men’s fashion. The six-part mini-series will premiere on May 23 at 9:00 pm and will air on Fridays.
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NDS strengthens presence in India with new office in Delhi
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Digital pay TV technology solutions provider NDS is further strengthening its presence in India with the opening of a new sales and support office in Delhi. NDS already has an office in Mumbai and an R&D centre in Bangalore.
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Cricket umpire Billy Bowden dons a new hat with Creatigies Communications
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Umpire Brent Billy Bowden of New Zealand, one of ICC’s Top 3 cricket umpires and known all over the world for his crooked finger dismissals and unique umpiring style, will now be seen in a new role – a model.
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Coca-Cola launches 19th edition of Limca Book of Records
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Coca-Cola India has launched the 2008 edition of Limca Book of Records. The 19th edition showcases over 10,000 feats and has, for the first time, been released in Hindi as well. More language editions are on the cards. This apart, 2008 being an Olympic year, Coca-Cola has joined hands with FICCI to felicitate four Indian Olympians.
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India a strategic destination for Xerox Corporation
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Xerox Corporation on Tuesday announced the global launch of eight mono printers and MFPs for the first time in India, ahead of the rest of the world. The global launch, which has been kicked off from India, would be rolled out subsequently in 162 countries and underlines India as a strategic destination for Xerox Corporation.
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Zee set to revitalise ICL
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SPORT: It plans to take the tournament to the Gulf and also rope in film stars to play In order to counter the heat generated by the ongoing Indian Premier League (IPL) launched by BCCI, the rebel cricket body — Indian Cricket League (ICL) — is all set to take its tournament outside the country.
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Nokia to launch 40 `green` phone models by year-end On iZone
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Nokia is planning to launch around 40 new green phone models this year — each comprising biodegradable components that can be easily recycled.
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International: Michael Eisner sees Web’s future in storytelling On iZone
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According to Michael Eisner, story-driven online content is the next big app. "YouTube is to the Internet what a Nickelodeon is to the movies. It's the preliminary installment of what is to come," he said. So what is to come? "Great, creative storytelling."
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| News
from latest issue of impact |
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Indian
Newspaper Congress
Credibility, issues, challenges echoed high at
the summit
The Indian Newspaper Congress (INC) held on May
16, 2008 kicked off on a superlative note for
those with interests in the newspaper medium.
This is the first year of the INC, which is a
joint initiative of the Indian Newspapers Society
(INS) and the exchange4media Group. Business World’s
Editor Jehangir S Pocha, the host of the morning
sessions, kept the moods light and humour alive
in beginning the Congress. Gujarat Samachar’s
Bahubali Shah, also the President of the INS,
delivered the opening address, where he took the
audience through the growth of the Indian newspaper
industry.
more...
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This promotion is not about me, it is about the
Lintas Media Group: Lynn de Souza
On
May 14, 2008, Lowe Worldwide announced the elevation
of the long time Lintas India executive Lynn de
Souza to Chairman and CEO of the LMG. de Souza
continues to be based in Mumbai, and her new position
is effective from May 2008. Also on the anvil
now are promotions of LMG’s top management
expected to take place in a week’s time.
In the meanwhile, de Souza’s elevation raises
a few questions including, what is new for her
with the new designation? more...
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The indirect world of direct selling
Every
action has an equal and opposite reaction -- Newton’s
third law of motion comes in handy not only in
Physics classes, but also holds ground in different
walks of life. Currently, one of the most popular
problems faced by people is the shortage of time.
And while this might be bad news for many, it’s
a news that has been welcomed by direct sellers
and the direct selling industry. more...
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