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The Future of Spirits
The innovative response to private label threats and market slowdown
"Spirits took the largest share of the alcoholic drinks market in 2006 at 39.2%, followed by beer and then wine. By 2010, beer will surpass spirits. The share of throat of wine will increase at the expense
of the spirits share, while beer will continue to take the largest share of throat in the US despite a decline of 1.2% between 2006 and 2010…"
Dear Colleague,
Growth in the global spirits market is beginning to slow and is even declining in some categories. Market consolidation, maturity, private label and health concerns are driving this stagnation. However, new opportunities exist, enabling spirits manufacturers to drive growth and
combat these threats through expansion into emerging markets and development in healthy and premium spirits.
The Future of Spirits: The innovative response to private label threats and market slowdown is a new report published by Business Insights that focuses on the future, and includes in-depth analysis of NPD, branding and
marketing activity in the global spirits market. The report analyzes activity by sub-category (brandy, gin, liqueurs, rum, specialty spirits, tequila & mescal, vodka and whiskey) and region (Asia-Pacific, Europe, Latin America, Middle East & Africa and North America).
Top five reasons to order this NEW report today...
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Quantify emerging NPD trends based on product launch data across the leading spirits categories and pinpoint leading regions
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Quantify key spirits markets and growth potential based on market value and volume sales data between 2006 and 2010 across eight categories, by region (Europe, US, and Japan) |
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Improve targeting and the effectiveness of your NPD strategies with this report’s analysis of Productscan data of over 2,000 global new spirits products launched between 2004 and
2007 |
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Assess growth opportunities in the global spirits market with this report’s analysis of spirits sales data between 2003 and 2007, in 10 key emerging markets, including Russia, China and
India |
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Learn from best-practice strategies of leading innovators in the spirits market using an analysis of companies, including Bacardi, Diageo, Brown-Forman and Pernod Ricard |
If you have any questions regarding this, or any other report from our online report store, please feel free to email
me.
I look forward to hearing from you.
Yours sincerely,
Leah Vyse
Sales & Marketing Manager
Drinks Business Review
T: +44 (0)161 238 4095
F: +44 (0)161 238 4141
lvyse@businessreviewonline.net
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| SPECIAL OFFER |
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Order The Future of Spirits by 30 May 2008 and receive a FREE report of your choice!
See order form for details.
• Price: $2,875 (pdf)
• Published: Apr 2008
• Publisher: Business Insights
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| HOW TO ORDER |
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Order by Fax
To place an order by fax, download our order form and fax back to +44 (0)161 238 4141
Order by Phone
To place your order by phone, or to discuss your research needs, please call me on +44 (0)161 238 4095
Order by Email
To register your interest in purchasing this report, email me today. |
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| OTHER REPORTS |
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Next Generation Soft Drinks: Innovation in natural, functional and premium beverages
Develop more effective NPD strategies for soft drinks using an analysis of the development of the beverage market by country and product category
Find out more...
Heart Health Food and Drinks: NPD in cardiovascular health, hypertension and cholesterol reduction
Develop more effective strategies for heart healthy food and drinks using this report’s analysis of the development of the market by country and product category
Find out more...
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