If you're a media planner or buyer, you're gonna love this new online game from Intergi. Are you sick of sales people bugging you? Tired of self-important AE demanding you revise that media schedule one more time so there's one m ore line on the flow chart between the online portion of the buy and the offline? Ready to tear the head off that pompous creative who thinks he knows media?

Having fun yet? :-)

And now, for the final act, Fiat will pull a rabbit out of a...tortoise shell? Damn. Why do marketers always have to go a mess with magical metaphors just to create strange looking ad campaigns? Oh well. All in good fun. Oh and to sell a few cars as well.

Along with a rabbit shacking up in tortoise shell, the campaign offer an owl sprouting peacock feathers and a spider sporting a beetle shell. Somehow this sells cars. Giovanni + DraftFcb, São Paulo created.

David Beckham has been tapped by Sharpie and will appear in a new commercial for the pen maker airing July 15. Press information says the spot "shows Beckham using a Sharpie to autograph a variety of unusual items for fans, but when the time comes to return the Sharpie to its owner, Beckham resists. Ultimately, his quick moves and clever thinking lead to a happy ending, but in the process, viewers get a good laugh - and a good look at Beckham."

We we do hope that's indeed true because laughing is good therapy as is drooling over a hottie such as Beckham himself.

Oh the games people play to get their name in the press or to land that dream job. For Yutaka Tsujino, the "disastrous" two years he spent at Crispin Porter + Bogusky wasn't enough to quench his creative needs. Now, after dubbing himself the World's Worst Copywriter and launching Yutaka Sucks, he's landed a job at Seattle's Creature because, well, Creature Co-Founder and Creative Director Jim Haven thought the job search effort didn't suck.

In the press release which had to be a nice break for the writer from the daily grind of monotonously shilling corporate dreck, Haven said, "Rarely do these kinds of stunts work unless they are brilliant. After visiting Yutaka's website and learning about his background and experience, we knew he was a perfect fit for Creature. We thought he was hilarious."

The One Show ceremony took place last night and I Twittered like a woman on a suicide mission (or at least a "lose-all-my-followers" mission).

Highlights of the show: the ads were incredible! The King made a speech! Sometimes Tom Papa was funny!

OK so we've had an entire choir imitate the sound a Honda makes. Now we have an army of gymnasts doing a routine to the actual and mixed sounds of to Audi R6. Created by BBH London and edited by Cut + Run, the spot is airing in the UK and is said to debut in the US shortly. Nicely done.

It was good times for Leo Burnett at the One Show Design ceremony last night. (Or maybe it just seemed that way because LB's only representative, Connie Lam, wife of Alex Lam at Leo Burnett Singapore, left with more pencils than she could carry.)

Considering we had to sit through the awards ceremony while standing amidst an indecent amount of beer and alcohol, the event was pretty swanky. The ads were amazing and the crowd littered with select members of the design elite. But I was disappointed to find most pencil recipients didn't bother to send anybody by to pick their awards up. I hate the *cricket, cricket* feel of accolades left unclaimed.