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SXSW Inspires REM's Hollow Man, Which in Turn Sparks Nasty '80s Flashback

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When I was a kid, there was this place called Be a Star. Be a Star ironed your hair, gave you fingerless gloves, and propped you up in front of a camera to sulk or dance or whatever while some random '80s hit played overhead.

It would then create a music video, complete with body duplication effects, time freezes, superimposed lettering, and random pools of colour eating away at each other around your inert fishlike body.

That's what REM's video for Hollow Man reminds me of. Produced by Crush, Toronto, it also includes a digital avatar inspired by user input from its performance at SXSW. The band calls it the "symbolic heart" of the video.

Written by Angela Natividad    Comments (0)     File: Promotions, Video     Apr-30-08  

Don't Get Mauled at Random; Do it On Vacation

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Some contextual ad fun: This story, headed "Shark kills man off San Diego County coast" (and since changed), got really cozy with a tourism ad encouraging vacationers to get to know that sassy carnivore better.

South Africa. It's possible. Really, could that tagline be more perfect?

Written by Angela Natividad    Comments (0)     File: Bad, Online     Apr-30-08  

Join AdGabber, A Social Network For the Ad Industry

Join AdGabber and stop bothering your friends with your obsessive compulsive advertising disorder. On AdGabber, you can gab about industry issues, upload and share your favorite ads, peruse member profiles for your industry friends and those you want to friend, join or create a topic-specific group, keep up to date on industry events, read member's blog posts, find a job, post a job, post your portfolio and, yes, even see pictures of this idiot.

Jetblue Improves Flying Experience with Shiny New Euphemism

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To keep wandering eyes from noticing it has stopped being cheap and its service has gotten all gnarly, Jetblue has launched "Happy Jetting" -- a campaign that encourages you to think that when you fly Jetblue, you ain't flyin', baby. You're jetting.

Right now I'm loving how the site, which is supposed to preach the benefits of Jetblue's user friendliness and "jetting" philosophy, hosts jack beyond an error page.

Way to jet, idiots!

Written by Angela Natividad    Comments (0)     File: Bad, Brands, Campaigns, Online     Apr-30-08  

Come On, Guy, Everybody Loves a Pun!

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Pay no attention to the gorgeous woman used in every shot of this teaser. We're not even sure why she's there. The real star of this promotional series is ... wait for it...

more »

Written by Angela Natividad    Comments (0)     File: Brands, Campaigns, Commercials, Online, Promotions, Television     Apr-30-08  

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'Cause in the End, What You Really Need is More Nip/Tuck in Your Life

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Nip/Tuck's digital agency Ralph has finally jumped aboard the Facebook app train.

Say hello to The Golden Ratio by FX UK. By calculating facial symmetry, it tells users how close to perfection their faces are. You can also compare statistics with friends and add your results to a beauty parade.

The app uploads photos from your Facebook profile. Pick one and mark the image where you're told.

I've been ruled 50 percent perfect. And now that my self esteem's sufficiently shattered, I'm gonna go call my mom and have a crying jag about neo-feminism and The Lie that was Barbie. Or something.

Written by Angela Natividad    Comments (0)     File: Online, Promotions     Apr-30-08  

Shop Bloom and Score Some Olive Oil for that Rash

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Life can be cruel. Here's a simple salve for that one time you:

o Were trapped in an elevator with diarrhea
o Discovered your adult illegitimate child
o Failed to pass for yourself in a lookalike contest (featuring Erik Estrada!)

Shop Bloom! It's the only grocery store I know of that's located in a cartoon meadow.

more »

Written by Angela Natividad    Comments (0)     File: Brands, Campaigns, Commercials, Online, Strange, Television, Video     Apr-30-08  

Prada Auctions, Yelp Yelped, Mo Rocca Talks Money, and Love Grows on Trees

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- Big spenders who can't be bothered to attend a fashion show: Prada wants your business. Click on "Prototypes Auction" at Prada.com to see what's bid-worthy.

- Product packaging can be vastly improved with the addition of Braille.

- Twitter, allegedly the 439th largest social networking site, is deemed niche but influential. (The niche aspect is part of what makes something influential in the first place ... right?)

- Yelp.com released a self-serving documentary to showcase its whole anti-Zagat, down-with-the-homies feel. The mini-doc was fast made mockumentary fodder by the anti-Yelp Elite, which seem to think Yelp's all about hair. No arguments here. And apparently Yelpers find the mock more amusing.

more »

Written by Angela Natividad    Comments (0)     File: Brands, Campaigns, Consumer Created, Online, Poster, Promotions, Trends and Culture, Video     Apr-29-08  

Furry Puppet Hops Hottie Sex Tape-Style for MTV's Fur TV

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OK, this is definitely NSFW but it's really, really funny -- if you're into watching a playful, lingerie-clad hottie have sex with a puppet, filmed in Paris Hilton Sex Tape lighting. There's moaning. There's groaning. There's writhing. There's slapping. There's penetration. And, of course, there's "completion."

All for UK MTV One's Fur TV.

Written by Steve Hall    Comments (0)     File: Bad, Good, Racy, Video     Apr-29-08  

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