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Case Study: How to Grow Lists & Lift Response With Better Segmentation: 5 Simple Tactics

SUMMARY: Can segmenting email to boost relevancy help you weather an economic downturn? Take a look at this Case Study.

An eretailer is using gender- and store-specific email promotions to lift revenue and grow their customer mailing list. Includes five easy-to-follow tactics and results from a day-of-the-week test.
Click to continue
(Open access until May 6th)

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