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  Radio One Chennai bats for Dhoni and his IPL Chennai Super Kings
 
The DLF LPL Tournament got off to a spectacular start in Bangalore on April 18, and while the action on the ground is heating up, media partners of the various IPL teams are busy whipping up some frenzy on air. Dhoni and his Chennai Super Kings routed out Team Mohali in their opening IPL match, and Radio One couldn’t be happier.
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  RECENT NEWS
Fever FM sends out the war cry for IPL’s Delhi Dare Devils
 
The DLF IPL battle begins from April 18. And even as the teams gear up for the Tournament, their various media partners are busy creating the right noise to drum up fan support. Fever FM has embarked on the ‘Dare Devil Deewangi’ campaign for Team Delhi and has lined up several interactive initiatives for the Delhi Dare Devil fans.
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Radio Mirchi throws its weight behind IPL’s Delhi Dare Devils
 
With just one day left for the IPL Twenty20 Tournament to begin, activities around the cricket extravaganza have gathered steam. After Bollywood stars, now FM radio players too are pitching in for various IPL teams. After the muscle power of Akshay Kumar, Delhi Dare Devils has now found a radio ally in Radio Mirchi.
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Red FM bats for IPL’s Mumbai Indians
 
Red FM has caught the DLF Indian Premiere League (IPL) fever and has come all out to support the Mumbai Indians team, which is backed by the Mukesh Ambani Group. As radio partners, Red FM Mumbai is all set to create the right noise for the Mumbai Indians and enable Mumbaikars to cheer the loudest for their favourite team.
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Fever FM gives away Rs 104,000 every 104 minutes as part of Vodafone Fever Contest
 
Fever FM, in partnership with Vodafone, has launched the Vodafone Fever Contest from April 14. As part of the contest, participants can win Rs 104,000 every 104 minutes (in keeping with the FM station’s frequency). Some lucky participants would get an opportunity to double this amount.
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Radio City beefs up senior team
 
Radio City recently announced key changes in its senior management to reinforce its national teams. These changes include Rana Barua, National Head-Marketing, now taking the additional mantle of spearheading National Programming. Nik Martin shares his expertise as Creative Consultant, Programming, while Sagorika Kantharia now leads the HR function nationally as Head-HR.
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Radio Speak
Pallavi, Radio Jockey, Radio Mirchi
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Macro View

Using FM radio to deliver quantity and quality brand communities

Vineet Singh Hukmani

Radio Fundas         >>More


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