The vending market is a great opportunity - high traffic environments with large retail frontage, and existing wireless connections to central management systems. Trials have proved significant sales uplift, but because of the way the vending market is split between operators, brands and venues - the roll outs have been few and far between.. (read more)

The rise of CBS Outdoor's London's 'Digital London Underground' has been extremely high profile, required major investment in hardware and software, and lead many large national advertisers to consider digital campaigns for the first time. With XTP operational - CBS will finally have digital alternatives to all of its station based media options.. (read more)

Clear Channel Branded Cities is a new division of Clear Channel Outdoor, and Dacor's sponsorship of Westgate, Arizona shows how sponsorship revenue is no longer an after-thought, but a central part of the development plan of every new large infrastructure project. The concept is unlikely to stop here, and it would seem that the prospect of living in 'Pepsi New York' steps ever closer.. (read more)

With more than 50,000 screens anticipated to be installed over the next 18 months, India is a huge market. Yet the plethora of solutions available makes supplier choice a difficult issue for customers. 3M's Centre of Excellence ensures that local customers can evaluate products and case studies, be they requiring hardware, software, display devices or connectivity.. (read more)

With national advertisers looking for audience and reach, it looks as if SeeSaw are creating ultimate virtuous circle - more networks, attracting more advertisers, attracting more networks, attracting more advertisers.. The LocaModa app is a great concept, and stretches the boundaries of digital signage interactivity to a point that could not even have been imagined 12 months ago.. (read more)

Imagesound has been affected by the general malaise that is blighting the AIM market in the UK. Taking the decision to de-list is a big step - but at least the company will be able to save in the region of GBP150k (US$300K) a year on the cost of being listed. Comparing valuations to similar companies listed on other global stock markets, should out of home companies in the UK be seeking listings abroad? (read more)

The trend with the younger generation is towards out-of-home and the areas where digital is becoming ever more prevalent. Traditional media like newspapers and TV are increasingly becoming the domain of the older generation. The media industry is seeing a marked shift in its power base and this research shows digital signage is well positioned to benefit.. (read more)

ZBD have been developing their bi-stable technology for some years now, and these first trials with a major retailer are proof that the product is now finally coming of age. The ability of the displays to hold the image with no power, means these systems can be electronic point of purchase systems can be battery operated - with the standard battery source set to last upto 4 years (on normal usage).. (read more)

Putting service control in the hands of customers within restaurants is a 'killer app'. These devices will increase staff efficiency, increase 'basket size', up-sell, entertain, provide new sources of revenue and speed up customer turnaround. If ways can be found for restaurant owners to fund the capex required to roll out - then these devices will be appearing on a table near you very soon.. (read more)

With compliance becoming a growing issue for advertising clients, knowing that systems are not been switched on and off, is critical. The idea that your content management system handles automated field fixes is also very attractive - it is these kind of cost effective bolt-on accessories that could make all the different to your expensive infrastructure and your billable hours.. (read more)