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| Top Story |
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TomTom
and Garmin Lose Their Way
BusinessWeek offers
coverage of the latest domino effect in the geospatial arena. On
Tuesday TomTom dropped its forecast, which prompted a drop in its
stock
price. Then Garmin fell. SiRF, the GPS chipmaker fell as well. What's
pushing the industry doldrums? Margins are down even and phone makers
such as Nokia are invading the navigation space. The bright spots for
the industry may well be Dash's connected and traffic-savvy offering
and the upcoming Garmin Nuvifone. This week, however, satellite
navigation is not a market winner.
letters
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Leica
Geosystems Geospatial Imaging Rebrands as ERDAS and Takes Aim at the
Enterprise Geospatial Market
A very clever reader quibbles
about words in
this sentence from the article: "The Leica brand did not provide much
additional market value in the geospatial solution space, while the
ERDAS name had strong notoriety with global desktop deployments and
more than 40,000 customers."
"Are
you really sure 'notoriety' is the right word? If so, maybe their
target market would Leica different name better."
- Kirk,
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sponsor zone
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