Date:
Tue, March 04, 2008 05:21:07 PMFrom:
ebuild New Product News
Subject:
ebuild New Product News -- March 4, 2008
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| HOME | PRODUCTS | MANUFACTURERS | CATALOGS | ARTICLES | VIDEOS | |
| March 4, 2008 | ||||||||||||
Welcome to ebuild New Product News, a twice-weekly showcase of the latest building product introductions and trends, hand-picked by the editors of BUILDING PRODUCTS magazine and ebuild, the magazine's Web site. We welcome your feedback.Editors' Picks
Feature StoryState of the Builder Study Shows Home Technology Sales Hot in an Uncertain Market
Despite a severe drop in housing starts in 2007, the share of builders offering home electronics remained fairly constant, according to the most recent State of the Builder study, scheduled to be released next month by the Consumer Electronics Association (CEA). Moreover, the share of builders actually installing technology in new homes held steady. "Even though housing starts were down substantially last year, on a percentage basis builders remained committed to home technology as a category," says Steve Koenig, CEA's senior manager of industry analysis. "They weren't fleeing and saying, 'We're not building as much, so we better back off.'" But a closer look at the numbers reveals what you might expect: That despite the overall importance of home technology in new construction, the way builders think about electronics and approach them in their business operations, has evolved. (DIGITAL HOME Online) Entire article
Announcements From Manufacturers
Universal Forest Products Adds White Solar Cap to Latitudes Ornamental Railing Line
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News and Trends
Economic and Environmental Concerns Shape Kitchen and Bath Preferences
Consumers are keen on green kitchen and bath products, but demand for high-end appliances and many luxury features appears to be waning in the face of less than exuberant market conditions, according to the most recent Home Design Trends survey by the American Institute of Architects. AIA members weighing into the organization's fourth quarter 2007 architectural billings index reported the weakest business conditions in the three year history of the survey, suggesting the sluggish housing market is unlikely to rebound any time soon. The billings index fell from 47 to 42 points in a year over year comparison (any score above 50 is positive). Client inquiries for new projects fell from 50 to 40 points in that same time frame. Those consumers who are buying new or renovating their homes appear to be more budget conscious and environmentally minded than in years past. Renewable flooring and countertop materials ranked among most popular kitchen features in the latest poll (at 61 percent and 49 percent respectively), along with drinking water filtration systems (44 percent), and recycling centers (45 percent).
Fireplace Shipments Slip as Housing Market Slows
As members of the hearth industry gather in Atlanta for the Hearth Patio & Barbecue Expo, the industry is coming to grips with the cold hard facts that its product shipments have slowed--in some cases, significantly. The industry--which includes manufacturers, dealers, and installers of fireplaces, grills, and an assortment of outdoor products--had seen tremendous growth that correlated with the run up in the housing market. But as the home industry goes, so goes many of the sectors associated with it. As a result, the hearth industry is experiencing its second consecutive year of declining sales. For the year ending 2007, 2.4 million hearth appliances were shipped, a number that is off by 500,000 compared to 2006. Shipments of wood-burning fireplaces declined 30 percent; pellet stoves declined 59 percent; gas numbers were off by 12 percent; and electric units had a modest decline of 2 percent.
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