Top Stories

Survey: Internet primary source of news
The Internet is now the most frequently used and important source of news in the U.S., outweighing newspapers, television and radio, according to a recent survey by We Media/Zogby Interactive.

Report: Free Is The Key to Mobile Video Adoption
Everybody wants a freebie, but according to a joint report from Parks Associates and the Entertainment Technology Center at USC free may be key for mobile users. The report found that using free mobile video content is a good way to increase ticket sales at movie theaters.

Channel Intelligence Launches CPA Ad Network
A new advertising network from Channel Intelligence promises high-converting leads in the traffic it sends to retailer website. The cost-per-action model makes it easy for consumers to purchase etailer's products from their preferred platform. For retailers, the platform offers a high ROI because retailers only pay when consumers make a purchase.

How To Target The Successful Businesswoman
More women sign on to launch their own businesses each year, and though their businesses are just like male-owned businesses, attracting successful businesswomen is not the same as targeting successful businessmen. A recent report from the Center for Women's Business Research indicates that women and technology goes hand in hand, a plus for online marketers.

New tool to forecast online ad buys
A new tool that will enable agencies and advertisers to compare the cost of Internet buys to the market as a whole is to be launched.

Canadian adults online more than teens
Teens may have a reputation for being surgically attached to the Internet, but new research into the online behavior of Canadian adults and teens shows that adults lead the way in time spent online.

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