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Top Stories
DoubleClick brings HD to video ads
Advertisers can now create and deliver rich media video ads in high definition to further captivate audiences, thanks to DoubleClick's latest feature.
Overall Yellow Pages use growing
Yellow Pages directory references rose in 2007, mostly due to increased online activity, found a recent usage report.
Report: Web 2.0 used by half of enterprises
The question is: are these enterprises using Web 2.0 properly? That is the question asked by researchers in a new report which found 54% of enterprises and more than 70% of companies with fewer than 500 employees are using blogs, RSS feeds, social marketing and online video to reach out to consumers.
Hearst taps Yahoo! Buzz for content distribution
Content publishers can chalk up a coup for Yahoo. Hearst Magazines Digital Media have tapped into Yahoo! Buzz, a content distribution hub, to serve up their magazine content to users on the web. The Buzz platform allows users to choose what content is the most buzzworthy.
Hitflip, Oridian form ad swap
A new partnership between Hitflip, the largest DVD and CD exchange in Europe, and Oridian, an international advertising network, could serve up millions of ads to an in-market consumer group. The partnership could drive more traffic to publishers and media the world over.
U.K. travel websites fail disabled users
A large proportion of online users in the U.K. aren't being catered for by travel websites, according to new research commissioned by Travolution magazine.
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