Have a strategy for slow economic times? You need one. Here are BNET's best articles on how to handle your marketing spending, sales strategies, and more when the market is down. Plus, why mentoring matters and the art of firing your underperformers -- gracefully.

Keep Your Company Strong in a Slow Market
Five top articles from BNET's business library on how smart companies pull through an economic slowdown.

An Upside to Recession?
Among all the recession gloom and doom, there might be a silver lining to our economic woes.

Should You Up Your Marketing?
If the U.S. economy is about to take a dirt nap for a quarter or four, time to cut the marketing budget, right? Not so fast, says marketing boss Dr. Gary Lilien.

When and Where Will Recession Hit the Ad World?
A look at why, downturn or no, ad spending may hold steady over the next year.

Smart Marketing for Slow Times
Four tips for adapting your marketing strategy.

Your Secret Change Agents
Some business problems -- lackluster performance, escalating costs, interdepartmental conflict -- persist no matter how hard companies try to fix them. Here's a different approach to the problem-solving dilemma.

Why Mentoring Matters
In a hypercompetitive world, intellectual capital is everything. Here's how to regain the lost art of developing talent.

Problem Employees? It's Not You, It's Them
Leading satirist Dr. E.L. Kersten on how to handle the superstars, egomaniacs, and easily offended employees that might be affecting productivity.

Why MBAs Need More Than Business
A good old-fashioned liberal arts education might cover more useful ground than the MBA.

You're Fired
How to let go an underperformer -- gracefully.

Word of the Day: fiat money

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If you find yourself griping about having to wear a coat in your office, you can comfort yourself with the fact that you're far from alone. A recent survey by Blumberg Capital Partners asked workers how office conditions affected their productivity and their feelings about their employer, and nearly...

Some websites now offer "visitor tracking" to let you know when your name has been Googled and, with some less-than Encyclopedia Brown-type snooping, essentially figure out who is doing the Googling (they can't tell you who is checking you out, but can pinpoint their location and the time the information...

So we all agree -- Barack Obama can deliver the rhetorical goods like few other politicians. Would you like to be able to command a room and deliver a presentation as well as the presidential candidate? In a Harvard Online post about Obama's charismatic speaking style, leadership coach John Baldoni...

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