Top Stories

Yahoo opens up search platform
Website owners will soon be able to inject more information into their search results, as Yahoo plans to open up its search platform.

MarkMonitor: Making headway against brandjacking
Brandjackers continue to abuse online brands using an increasing range of tactics, demonstrates brand protection firm MarkMonitor in its latest report.

Google brand tops British rankings
The Internet giant has overtaken British mega-brands such as the BBC and British Airways to take the top spot in an annual survey of brand reputation in the U.K.

Kadoink takes widgets mobile
As more consumers use their mobiles to reach their online social networks, to research local eateries or grab a quick coupon before checking out more advertisers are also taking note and logging to the mobile web with their campaigns. So far, however, those campaigns have been limited to local mobile search or mobile social networking.

Kelsey Group: Interactive ad revenues to reach $147 billion
A new forecast from the Kelsey Group predicts that interactive advertising isn't going to slow down any time soon.

An ad network for early adopters
Early adopters, those consumers who are among the first to try a new product or service in the technology realm, are a much-wanted demographic for most advertisers. They are even more of wanted commodity if they are also influencers for their family or friend groups. A new advertising network could help target these early adopters.

More News

• Microsoft advances ad campaign measurement
• Australians socialize, Americans shop
• British shoppers splash out online
• Search shows early rebound in January
• Which newspapers are the best investment?
• German media attract international visitors

BizReport: News | Events Calendar | White Papers | Free Magazines | Jobs | RSS Feed | Media Kit