Developments at INX took a serious turn when Information and Broadcasting Minister P R Dasmunsi on Friday issued a statement that he had been apprised of the serious allegations, including source of channel funding for INX, and that he had referred the matter to the concerned desk of the Finance Ministry to ascertain the facts through their investigation wing.   more...

STAR DEN, a joint venture between STAR India and Digital Entertainment Networks, has recently made some top level appointments. Gurjeev Singh Kapoor has been brought in as CEO, while Mohammed Mujeebuddin has been appointed Executive Vice President, Digital Platforms and Business Development, and Chandrashekar Shetty has been appointed as Senior Vice-President, Sales & Marketing.  more...

Microsoft Corporation went public on Friday, February 1, 2008, with an offer to buy Yahoo Inc. for $44.6 billion at $31 per share. The Yahoo! Board through an official note conceded that it had received an unsolicited proposal from Microsoft to acquire the company. The Company also added that its Board of Directors would evaluate this proposal carefully.  more...

Bigadda.com, the social networking site from Reliance Entertainment Ltd, has recently awarded its creative duties to CreativeLand Asia, an agency founded by Raj Kurup, the former Regional Creative Director at Leo Burnet. According to sources close to Bigadda.com, the account size was pegged at around Rs 10 crore. The media buying and planning would be done internally by OMS.  more...

Latitude 23 Communications has won the creative and media duties of women’s apparel brand Femella following a multi-agency pitch. Femella, a brand belonging to Ritesh Properties & Industries, will be launched in the Capital on February 2.  more...

Akaash Bangla has called off its association with national news service provider ANI Media, thus bringing to an end a seven-year association.  more...

NDTV Convergence, a 100 per cent subsidiary of NDTV Networks Plc, which develops exclusive content for cross media platforms such as Internet, mobiles, ITV and IPTV, has launched the live streaming of business channel NDTV Profit on WatchIndia.TV.  more...

Hindi daily Sanmarg has recently launched its Patna edition. The daily has been priced at Rs 2.50 on weekdays and Rs 3.50 on Sundays. The edition is based on franchisee model similar to that of The Pioneer.  more...

Radio Mirchi has called for entries for the fifth ‘Mirchi KAAN Awards’ from the creative fraternity and advertising agencies. The last date for receiving entries is February 22, 2008. All radio spots aired between January 1, 2007 and January 31, 2008 are eligible for entry.  more...

According to the recently released Microsoft Digital Advertising Solutions’ Consumer Electronics Survey, gadget enthusiasts in India are increasingly going online to research their next consumer electronics purchase. The survey shows that 83 per cent of respondent in India cite the Internet as their most used resource for this purpose followed by newspapers at 56 per cent.  more...

Times Innovative Media Ltd (TIML), which operates Times Group’s out-of-home advertising division Times OOH, has won outdoor business worth Rs 30 crore in January 2008. Times OOH has won 227 bus shelters in Bangalore, 18,000 pole kiosks in Delhi belonging to the NDMC, and 17 unipoles in Jaipur through a bidding and auction process  more...

Turner Entertainment Holdings Asia Pacific (Turner) has entered into a strategic partnership with web infrastructure company Outblaze Ltd, creating a powerful digital partnership, TurnOut Ventures Ltd, in the Asia Pacific region.  more...

Bindass, UTV’s 360-degree youth entertainment brand, has launched a five-city hunt for a gang of comedians through its new show ‘Idea Hass Ley India Comedy Gang War’. The hour-long show went on air on January 31, 2008 and is being aired at 10. The grand finale will be aired on March 6, 2008.  more...

Radio Mirchi is adding a new show to its programme line-up, ‘Business Guru’, which goes on air from February 1. The programme will be air between 12 noon and 2 pm in Delhi and Kolkata, and between 10 am and 12 noon every Sunday across Mumbai, Chennai, Ahmedabad, Bangalore, Hyderabad, Pune, Jaipur and Indore.  more...

Hero Honda, the country’s largest two-wheeler company, recorded a marginal 0.17 per cent rise in sales at 298,050 units in January compared with 297,554 units for the same month last year.  more...

NEW YORK (AdAge.com) -- The push to find a better yardstick for TV audiences is gaining momentum. After years spent paying TV networks for a measure of the masses watching each of their programs, Madison Avenue is drilling down and eagerly partnering with new companies that can provide a more detailed picture of the viewing habits of the average couch potato.  more...