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Spy on Your Competitors (Legally)BNET
The BNET Report | January 31, 2008
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Dear BNET Reader,

Intelligence gathering isn't just for Cold War-era spies. You can use investigative research to find out what your competitors are up to -- and how it might affect your business. Here's our guide to competitive research with practical tools and techniques for corporate sleuthing.

Peek Inside Your Competitor's Business

Gather Competitive Research
To formulate an effective corporate strategy, it's essential to understand two basic questions: What is your company doing, and what are your competitors doing? Here's how to amass enough data to make meaningful comparisons.

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Learn how hosted CRM solutions compare to on-premise CRMs and find out what features to look for in a hosted CRM solution. (InsideCRM)

Case Study: Bain Looks Inside a Japanese Automaker
BNET asked management consultancy Bain & Company to walk through a recent research assignment to learn how his team helped a client get the goods.

Keep Your Investigation Clean
Stay away from the legal and ethical ambigueties with this list of practices to avoid.

Where to Find the Data You Need
Here's a list of resources to the find financial, legal, IP, sales, and employee secrets.

In-House Sleuthing

What is Operations Research?
In a nutshell, it's the use of analytics to help you make better business decisions. Here's how it could be the key to beating your competitors.

The Salary Leak
The dilemma of the day: An employee stumbles upon a spreadsheet containing the salaries of everyone on staff and emails it around to several colleagues. Newly aware of significant pay discrepancies across departments, your staff is on the verge of mutiny. You're the CEO -- what do you do?

BNET Business Dictionary

Word of the day: chainsaw consultant



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