Top Stories

Must Do Marketing for 2008
Analysis of 2007 and predictions for 2008 are everywhere at the moment. Social marketing, mobile marketing and online video have been hitting the headlines and marketers are scratching their heads as to which technology or fad to turn to next.

Show consumers you care
Score a few points with environmentally-concerned consumers by drawing awareness to green issues and showing them you care, via your website. But proceed with caution.

Online props up newspaper ad revenues
The struggling newspaper industry has finally received some good news, according to recently released data from the Newspaper Association of America and Nielsen Online.

Eyewonder: Change is coming for in-stream ads
A new initiative from Eyewonder, a digital advertising specialist, could change the way advertisers look at online video. Their new platform allows marketers to serve ads which deliver, measure and track usage.

Mobile ad network allows DIY capabilities
If you like to take control of your marketing plans, a new platform from Quattro Wireless could be for you. The new platform allows mobile publishers and advertisers the ability to create and publish content on their own.

Vertis: Print inserts are crucial in decision making
Forget about television commercials and don't rely too heavily on word-of-mouth. According to a recent study from Vertis Communications, print inserts are a huge factor in product buying decisions.

Featured White Papers

• CRM Buyer's Guide
• 12 SEO Campaign Killers
• The Dawn of a New Industry - Internet Video Production and Marketing
• Attracting Leads With White Papers

More news

• Huge growth ahead for China's online travel sector
• Borrell: 2008 election won't impact online ad sales
• mDog launches Flash-mobile platform
• Will the US writer's strike push more ad dollars online?

BizReport: News | Events Calendar | White Papers | Free Magazines | Jobs | RSS Feed | Media Kit