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GroupM wins media mandate for Indian Premier League
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GroupM has won the media mandate for the Indian Premier League (IPL) following a multi-agency pitch. A formal decision on this is expected at a BCCI board meeting on January 24, 2008. Sources close to the development, nonetheless, informed that GroupM had pitched for the business as group. It is not yet clear which GroupM agency would handle the account.
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NDTV Imagine launched; channel dabbles across genre, has India’s heartland agog with ‘Ramayana’
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NDTV Imagine, the Hindi GEC from NDTV Imagine Ltd, went live at 7 pm on January 21, 2008, and the first day of programming reiterated the channel’s efforts to differentiate its content, utilise scheduling to make a mark, and try to narrate familiar stories from unexplored angles.
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AdFest 2008 to be held in Thailand on March 26-29; to focus on ‘REiNVENT’
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The 11th Asia Pacific Advertising Festival or AdFest will be held in Thailand this year. The four-day event will commence from March 26-29, 2008. This year there are two additions to the Lotus Award line-up – New Director Lotus, and Design Lotus. The Gunn Report 2007 would also be presented during the event.
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Sanjit Chatterjee joins Flytxt as Director, Global Sales
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Sanjit Chatterjee, who was GM, Corporate Strategy, for one and a half years at Times Internet, has joined Flytxt as Director, Global Sales. He will be based in Delhi and will report to Tim Williams, CEO of Flytxt CEO.
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Triton bags casino account of High Street Cruises & Entertainment
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Triton Communications has bagged the High Street Cruises & Entertainment account. The agency would provide 360-degree communication services ranging from advertising and media to event management and PR. According to industry sources, the account is worth in excess of Rs 10 crore.
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BAG Films and Media’s FDI proposal gets FIPB clearance
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The Foreign Investment Promotion Board (FIPB) has given its nod to the much awaited FDI proposal of BAG Films and Media Pvt Ltd for induction of foreign investment and equity for its upcoming four channels. The proposal has now been forwarded to the Finance Ministry for approval.
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Subramanian Iyer quits Raj TV to join Triveni Media as EVP
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Subramanian Iyer, National Head-Sales and Marketing, Raj TV, has decided to move on after a one-and-a-half year stint with the channel. Iyer confirmed the development and said that he had joined Triveni Media as Executive Vice-President.
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Newly-launched NDTV Imagine goes online with NDTVimagine.com On iZone
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The NDTV Group in addition to launch of its GEC NDTV Imagine on January 21 also launched the channel’s website, NDTVimagine.com. The website has been designed to offer users a rich multimedia experience with features such as videos and animated mastheads besides other services.
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ICICI Venture to partner with Indian Express Group for Express Towers property
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ICICI Venture, India’s leading private-equity (PE) fund, will partner with the Indian Express Group for its Express Towers property. As part of the partnership, ICICI Venture will advise on upgradation and management of the property, and participate in maximising the potential of Express Towers.
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New Global Indian launches magazine, portal for NRIs
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New Global Indian, an initiative of iPremm Inc, a US-based corporation, and Icons Media, a Delhi-based initiative, recently unveiled a portal Newglobalindian.com and an offline magazine ‘New Global Indian’ for Indians living all across the globe on the occasion of Pravasi Bharatiya Divas.
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‘Lufthansa Nat Geo Genius’ to explore P***t Earth through quiz show on Nat Geo
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Miditech’s 27-episode ‘Lufthansa Nat Geo Genius’ quiz show is out to test one’s knowledge about P***t Earth. The series is being aired on National Geographic channel on Saturdays at 9 pm and is hosted by actor Rajat Kapoor.
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Bluetooth marketing solutions are the way to go, says TELiBrahma On iZone
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Mobile Monday, an open community of mobile professionals and enthusiasts, held a meeting in Mumbai on ‘Opportunities in Proximity Marketing through Bluetooth’. One of the participants, TELiBrahma, a venture backed technology startup, focused on the future prospects of Bluetooth as a medium of communication.
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| News
from latest issue of impact |
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'Every democracy has a paper that is commercially
successful' – Shekhar Gupta
Quite often, The Indian Express Group is the topic
of discussion at most active Press Club lounges
across India. It is also discussed at five star
hotel coffee shops, airport lounges, inside low
cost carriers and even in the business class.
There’s a lot unfolding at The Indian Express
Group. The new look for its English dailies is
just the beginning, as we discovered in this conversation
with Shekhar Gupta. The veteran media man, known
to be a ‘reporter’s editor’,
promises to walk the talk on this one. Shekhar
Gupta, in conversation with impact.
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'If you are below three, you won’t be counted'
– Rohit Gupta, SET India
2007
was a good year for Sony Entertainment Television,
according to its President – Sales &
Revenue, Rohit Gupta. The group
has seen impressive growth figures both on revenues
and viewer ship across properties, says Gupta.
Rohit Gupta, in a free-wheeling conversation with
impact, speaks about the expectations
from IPL, on why the 20-20 format would be the
most watched and advertised-on medium, on the
network's journey in 2007, and the road ahead
for the group in 2008.
more...
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