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Directions Magazine:
GIS News, Articles, Maps, Data, Tools
Your Source for Geospatial Technology Thursday | January 10, 2008

If for some reason you cannot read this document, visit our Newsletter Archive:
http://www.directionsmedia.net/newsletters.archive/index.php?ID=1023


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Top Stories

Retailer Targets Growth in the Hispanic SectorRetailer Targets Growth in the Hispanic Sector

La Curacao is a small but rapidly growing department store chain specifically targeting the Hispanic demographic. Directions Magazine interviewed Jeff Forman, manager of real estate for La Curacao, about the company's use of location intelligence in its aggressive expansion plans. To put things into perspective, the stores are large (100,000 sq. ft. each) and the network currently consists of 10 stores, all located in California. According to Forman, for a small but growing retailer, using location intelligence tools is critical: "If you're a 600 store chain and you miss the mark with one of your locations, it's much easier to absorb the pain. For companies such as La Curacao that until recently was only a six store chain, if you open up a lemon it could have dire effects on the company's future."

Podcast: GITA's Geospatial Infrastructure Solutions
Conference ExplainedPodcast: GITA's Geospatial Infrastructure Solutions Conference Explained

Nora Parker interviewed members of GITA's organization about the major changes the organization is making to its flagship annual conference. This year there will be a significant focus on infrastructure - an area that is screaming for attention, according to the American Society of Civil Engineers 2005 report card. "There is a huge need for technology to solve our current social and economic problems," said GITA's executive director, Bob Samborski, and this year's conference aims to provide the resources to do that. He was joined in the interview by this year's GITA president David Nemeth of Panhandle Energy and the 2008 program chair, Mike Cerkas of GeoAnalytics. This podcast is sponsored by GITA.


letters

Excerpts from letters and comments from the previous week (or so) appear on Thursdays. Follow the links provided to read the full comments.

We welcome your praise and criticism via our comments tools provided along with articles on the website, or via e-mail.

Educational Product Review: AGIS (A Geospatial Industry Series)
An observation was offered by a reader about where the industry stands in terms of teaching GIS.

"Unfortunately, I think it will be some time before we get away from 'teaching GIS.' The problem lies in the fact that creativity can't be taught and creativity is what makes geospatial technologies flourish. ..."
- CP

Podcast: Oil at $100/barrel - Is GIS Part of the Answer?
Two readers commented about the current state of affairs in the oil and gas industry and the role GIS plays.

"Do we in the oil industry only ever get any attention when money hits the headlines? ;-) You ask some good questions, however before getting into those I'd like to clarify a couple of things. ..."
- Thierry Gregorius, Head Exploration Data Mgt & Geomatics, Shell International Exploration & Production

"... As you noted, GIS is indeed under-represented in the oil industry. What follows is a brief (and incomplete) peek at my perspective as to why. I should note, my perspective is limited to Upstream activities where upstream is defined as upstream of the refinery. ..."
-
Mike Logan, Viking GeoSciences, LLC


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Stock Charts


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ADSK - NMS $45.42 Up
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AUTODESK INC

DSGX - NGM $4.15 Down
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DESCARTES SYS GRP

GEOY - NGM $35.56 Down
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GEOEYE INC

GRMN - NMS $71.295 Down
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GARMIN LTD

NVT - NYQ $74.84 Down
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NAVTEQ CORP

ORCL - NMS $21.42 Up
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ORACLE CORP

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PITNEY BOWES INC

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SIRF TECHNOLOGY

TRMB - NMS $26.89 Up
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TRIMBLE NAVIGATN



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