In addition to the regular fare on Star Plus, ‘Nach Baliye’ has played a role in keeping the channel’s number higher than that of close competitor Zee TV. Star officials are happy with ‘Nach Baliye’ numbers, and are all geared to stay ahead.  more...

The takeover plan of Kolkata TV by the Jain Group has not materialised. The deal fell through due to differences in opinion regarding financial aspects of the acquisition, and both parties unanimously decided not to go ahead with the deal.  more...

Arvind Saxena, Vice President-Marketing and Sales, Hyundai Motor India Ltd (HMIL), has been elevated to Senior Vice President-Marketing and Sales. The company also registered a combined sale of 327,160 units of vehicles in 2007, an increase of 9.2 per cent over 2006.  more...

Harish Arora has returned to Dentsu Communications Delhi as Branch Head. As is known, Arora had quit the agency in October 2007 to pursue a possible career in television and movies.  more...

Thomas Xavier, National Creative Director of Orchard Advertising, has been given the added responsibility of Chairman, with effect from January 2, 2008.  more...

Starcom MediaVest Group has appointed Sandeep Lakhina to head the West and South regions for Starcom Worldwide. Lakhina takes over from Manish Porwal, who is serving his last week at the network this week.  more...

The husband-wife duo of Prannoy and Radhika Roy, promoters of NDTV Ltd, has bought back 7.73 per cent stake from private equity firm General Atlantic (GA) Global Investments Ltd for Rs 192 crore.  more...

Women can look forward to some more reading matter exclusively meant from them with the launch of ‘She’. The fortnightly English magazine from Dainik Bhaskar will hit newsstands on January 08, 2008, primarily in markets like Madhya Pradesh, Chhattisgarh, Rajasthan, Punjab, Haryana and Chandigarh.  more...

Express Publications (Madurai) Ltd, publisher of ‘The New Indian Express’ and the Tamil Daily ‘Dinamani’, has called has called in for creative and media pitches, for its flagship brand ‘The New Indian Express’. Mudra is the incumbent agency. Six agencies are in the fray for the business.  more...

Following a multi-agency pitch, Phoenix Mills Limited has appointed JWT’s direct response company RMG Connect as its marketing communication agency. The agency will need to develop the company’s forthcoming national retail initiative, ‘Market City’.  more...

Indians look forward to more ‘Om’, ‘shanti’ and ‘khushi’ in 2008. According to a new survey conducted by TNS and Gallup International, 51 per cent of Indians feel that 2008 would be better than 2007. This makes India the eighth optimistic countries of the world.  more...

Hungama Mobile has joined hands with UK-based Friend Media Technology Systems (FMTS) to provide solutions to curb piracy. With a latest technological innovation ‘eXposé’, the two companies will offer customised software solutions for the media and entertainment industries, thus empowering them to identify and control the use and misuse of their intellectual properties and brands.  more...

FICCI Frames 2008 will be held in Mumbai from March 25-27, and is expected to have the attendance of nearly 2,000 Indian and 800 foreign delegates. The three-day event will cover the entire gamut of media and entertainment like films, TV, radio, digital entertainment, animation, gaming, visual effects, etc.  more...

The History Channel has collaborated with Cricinfo.com to showcase a slice of cricketing history in ‘Face Off’, starting January 15, 2008. This four-week special will bring back the nostalgia for all cricket lovers, as it will capture some of the greatest moments from India-Australia cricketing encounters.  more...

NEW YORK (AdAge.com) -- Warning: When it comes to making ads relevant for multicultural audiences, doing it wrong is worse than not doing it all.  more...