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Content networks see largest increase in click fraud
It isn't just paid search advertisers that are feeling the pinch from click fraud. Content networks are also feeling the pinch. According to a recent Click Forensics report, click fraud on content networks increased 28% in Q3 2007.

Brits break online spending record
British online shoppers broke records on Monday as lunchtime spending saw them part with the most money ever online in one minute, according to Retail Solutions.

Surge in spam continues
The fight against spam continues yet, despite throwing technology at it from all angles, the rates of spam continue to rise, currently representing 95 percent of all email sent.

Social shopping blogs taking off
Online shoppers are increasingly making use of new "social shopping" blogs this holiday season, finds new analysis by Nielsen Online.

Online avenues help offline store performance
It appears the pre-holiday forecasts may have been mistaken. Before the full shopping rush hit, many online forecasts predicted that etailers and advertisers would see a decrease in online sales. With a Cyber Monday online shopping total of $4 billion, it appears those forecasts were wrong.

Intercasting, Piczo partner for mobile social platform
Teens will soon have a new place to share their own user generated content. Recently Intercasting Corporation and Piczo announced they would partner on a new mobile social space for the 13 to 18 year old set.

TrueTag tracks online sales
Do you ever wonder what consumers are actually buying on your website? A new offering from Channel Intelligence may keep you in the know, even more finalized sales figures are in for a particular season.

Global news intrigues online users
Consumers don't log on to newspaper and content sites simply to catch up on their neighborhood news. According to a recent Nielsen//Netratings AdRelevance report, global news and events are a big draw for many consumers.

Report: Political spending to reach $4.5 billion in 2008
With the next Presidential Election looming in the US, a new report expects the political spend to grow nearly 65%. The increase in spending is expected in part because there is a larger than usual number of candidates in the race for the Presidential office.

Local online ads set to rise in 2008
Pure-play Internet companies have, for the first time in 2007, cornered a bigger share of local advertising budget than their traditional counterparts, concludes a recent report from Borrell Associates.

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