Date:
Mon, December 10, 2007 11:08:04 AMFrom:
CustomerThink
Subject:
[Advisor] What Are They Really Telling Us When They Say Service Stinks?
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Dec. 10, 2007
CustomerThink Advisor'Tis the Season To Grumble It's my "buy everything I can online" season, and I've already had to complain to two companies about my orders. Oh and I almost forgot about a third company that sent me everything I ordered correctly next day at no extra charge. Guess which one I'd recommend? While so many of us are pressing retailers' buttons, it's a good time to read guru Jim Barnes's prediction that the next customer management area in need of good research is service. Howard Schneider and Graham Hill are the new Best Author winners, for their contributions in November. Schneider's topical Lies, Damned Lies and Customer Data: Past Behavior Is No Guarantee of Future Results on businesses' laziness in their use of customer data generated a lot of discussion. Hill, who was this year's top blogger by a landslide and capped off the year with eight posts, once again stirred up some good debate about What Exactly Is CRM? Gwynne Young |
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CustomerThink MarketPlace
Customer Communication: Managing the Digital Deluge by CRM Media Custom Publishing Reader's Digest has found a way to leverage a web self-service strategy that really works. They cut service costs while improving customer experiences. Download this white paper to read the case study and learn how they do it.
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