Top Stories

10 tips for successful holiday email campaigns
There's much that marketers can be doing right now to ensure a smooth and successful holiday marketing campaign, and email is an easy channel to plan ahead for.

"Black Friday" strong for American e-tailers
Consumers aren't waiting until the last minute to try online shopping this year. According to online metrics firm comScore, e-tailers saw an increase in shoppers - and spending - on Black Friday 2007 compared to Black Friday 2006.

CCC, Newstex partner to license rights to blogs
A recent agreement between Newstex, an online aggregator service and the Copyright Clearance Center (CCC) could change the way consumers - and advertisers - look at blogs. The partnership would allow content creators to easily copyright their blogs, making the blog more valuable.

EU ponders targeted advertising privacy concerns
European Union regulators have concerns over online privacy and targeted online advertising is about to come under heavy scrutiny.

Americans have more discretionary income
According to a recent survey from The Conference Board, more Americans have discretionary income this year than in 2002. Does that mean marketers will have a banner holiday season?

British consumers front of Christmas queues
Consumers in the U.K have already started their online Christmas shopping and traffic is up on October, according to a recent survey from comScore.

African Americans online
After non-Hispanic whites, African Americans are the second-largest minority market in the U.S. However, according to a recent report by eMarketer, there remains a digital divide when it comes to African Americans logging on.

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