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TBWA\India bags creative duties of Pantaloon Retail’s mall business; account size Rs 12 cr
Tasneem Limbdiwala
November 19, 2007

Pantaloon Retail (India) Ltd, the flagship brand of the Future Group, has appointed TBWA\India to handle the creative duties of their mall business pan-India. The win follows a multi-agency pitch. The account size is estimated at Rs 10-12 crore. Starcom Worldwide is the media agency.

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