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Dear ***,
As you probably know, economic uncertainty has prompted U.S. retail marketers to begin holiday sales efforts earlier this year than ever before.
So now is the time to make sure the transactional messaging component of your holiday online sales initiative is the best it can be.
Optimize Your Transactional Emails for the Holidays
First and foremost, every transactional email program must provide customers relevant information about their purchase or service inquiry at
appropriate stages of the purchase cycle. But an optimized transactional messaging initiative can ensure a positive purchase experience, reduce your
service costs,
drive more revenue, and build customer confidence.
New BlueHornet Whitepaper: Best Practices for Transactional Email Messages
As a subscriber to BlueHornet News, we're offering you first access to our latest whitepaper, "Best Practices for Transactional Email
Messages."
Topics include:
- An Optimization Checklist
- Transactional Emails and CAN-SPAM
- Five Things to Include in Every Transactional Message
- Using Transactional Emails to Drive Additional Sales
For additional information about BlueHornet's transactional messaging capabilities, request a demo now:
Special Offer: Online Marketing Summit,February 21-23, San Diego,
CA
BlueHornet is proud to participate in the 2008 Online Marketing Summit, an invitation-only event that provides a "vendorless"
forum where leading marketers can share case studies and discuss critical marketing topics as they relate to what's happening in the
online space today. As a subscriber to BlueHornet News, we can offer you a limited-time discount of 40% off the standard attendee cost. Approved
applicants who apply through this email will only pay $879 to attend the three-day event.
For event details and to apply for the special BlueHornet rate, visit:
http://www.onlinemarketingsummit.com/bluehornet
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