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ChangeThis Newsletter No. 39
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39.01
About Teenage Violence: It’s the Rage
By Mark Goulston
Author and psychiatrist, Mark Goulston, reveals the critical warning signs of a potentially violent teenager. Most people can shrug off insults or irritations, but a combination of biological, psychological and social factors work to create a violent young person. Goulston also offers methods to calm down an angry teen (or anybody) and how to heal from a violent episode.
http://changethis.com/39.01.TeenageViolence
http://changethis.com/pdf/39.01.TeenageViolence.pdf
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39.02
Uncommon Sense: Going Beyond the Golden Rule (Sort of a True Story)
By Andy Kanefield
Andy Kanefield is interested in changing how we view organizational behavior based on the principle of cognitive diversity. Here he fleshes out inter-related questions every leader should ask about his/her organization and the four types of people (filters) through which to view the questions with in order to maximize the answers.
http://changethis.com/39.02.UncommonSense
http://changethis.com/pdf/39.02.UncommonSense.pdf
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39.03
To Inform or To Persuade? That is the Question
By Dean Brenner
Brenner believes there is a critical flaw in how we communicate. We naturally divide our communications in two approaches: to inform or to persuade. When, according to Brenner, every communication is an opportunity to persuade. Next time you hear someone say, “I just wanted to give you an update…” you’ll know an opportunity to shape opinion was missed.
http://changethis.com/39.03.InformPersuade
http://changethis.com/pdf/39.03.InformPersuade.pdf
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39.04
Ten Reasons Why Your Crisis Communications Plans are Outdated
by Eric Dezenhall
The changing rules of media and wider public access to information make the kind of damage control done in the past ineffective. This manifesto by Eric Dezenhall will help you understand just how much times have changed, and that your strategy must change as well.
http://changethis.com/39.04.TenReasons
http://changethis.com/pdf/39.04.TenReasons.pdf
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39.05
Friends, Lies and Network Marketing
By Kim Klaver
An expert in Multi-Level Marketing, Kim Klaver delivers a manifesto defying the bad advice most of these companies offer to their sales force. But this rote advice, Klaver warns, results in alienated friends, limited potential, and insures failure. Here are 12 tips to avoid losing friends (and your personal savings) by searching out referrals, not sales, and learning to tell your story.
http://changethis.com/39.05.FriendsLies
http://changethis.com/pdf/39.05.FriendsLies.pdf
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