Conference

The Portable Design Conference & Exhibition is the first event to provide technical insights into the issues and challenges facing design engineers specifically engineering portable and handheld electronic devices. Keynotes, plenary sessions, panel discussions and technical seminars give each conference attendee solutions and insights for their specific design challenge.

Keynote Sessions

Wednesday, October 3, 2007
PORTABLE ELECTRONICS: THE CATALYST FOR SEMICONDUCTOR GROWTH
By Jim Feldhan, President of Semico Research

Consumer and business portability is what is in demand. Portability is the key driveR over the next decade. This presentation will identify and quantify the portable electronic end markets that will drive a significant portion of the world’s semiconductor growth over the next five years. Additionally, the presentation will address the key semiconductor devices that will benefit from this expanding market.

Jim Feldhan founded Semico Research in 1994. A 28-year veteran of the semiconductor industry, he brings his management, forecasting and modeling expertise to Semico, along with a reputation of quality research. Jim designed and developed the research methodologies and report structures, which are the basis for Semico’s Custom Research and Portfolio Services. Jim also develops Semico’s overall economic outlook as well as performing various semiconductor consulting and forecasting. With a focus on quality, Semico Research has grown to the largest semiconductor-focused consulting and research firm.

Jim was formerly the Executive Vice-President and General Manager at In-Stat. As a member of the start-up team there, Feldhan was responsible for the design, methodologies, and implementation of research that was the basis for the Semiconductor Services.

Mr. Feldhan also held various management, marketing and manufacturing positions at GTE Microcircuits and Greyhound/Dial Corporation. Jim received a BS in Business with a minor in Chemistry from the University of Arizona and a MS in Marketing focusing on quantitative statistics and market research from the University of Arizona.

Thursday, October 4, 2007
SEMICONDUCTOR INNOVATIONS FOR ADVANCING THE WIRELESS MARKET
By Bill Krenik, CTO of Texas Instrument’s Wireless Terminals Business Unit

Whether considering a cutting-edge mobile phone with a high-bandwidth LTE air interface and HD video capabilities or a highly-integrated handset with MP3 support required for high-growth emerging economies, the mobile designer is increasingly challenged to address a range of applications performance requirements, power-efficiency, size and cost issues. Bill Krenik will address today’s evolving wireless trends as well as the technology innovations driving the global wireless market.

As Chief Technical Officer, Bill Krenik manages TI’s advanced wireless research team and studies wireless technologies and system architectures to determine what impact they will have on the future of wireless communications. He launches new research initiatives and supports advanced wireless product developments. His efforts include serving on several academic and professional boards. Dr. Krenik has been employed by TI since 1984.

Dr. Krenik received a doctorate in electrical engineering from the University of Texas, Dallas in 1993. He also holds a master’s degree in electrical engineering from Southern Methodist University and a bachelor’s degree in electrical engineering from the University of Minnesota.

Dr. Krenik was elected a Fellow of the Institute of Electrical and Electronics Engineers in 2005. He is a registered professional engineer in the state of Texas and holds 38 U.S. patents. He speaks frequently at professional industry and technical events and has published numerous articles and technical papers.