Top Stories

AdWords moves landing page quality goalposts
Certain types of websites are unlikely to be able to achieve high scores for the quality of their landing pages after Google recently announced some AdWords changes.

Quarter of U.S. adults visit local TV websites
Around one in four U.S. adults have visited a local television website in the past month, according to a new study, and that figure is expected to rise over the next year.

Influence of Internet on movie-goers
In June this year, Google and Nielsen joined forces to study the impact of the Internet on the movie-going public's decision making in the U.S.

eMarketer: Pharmaceutical spend will reach $2.2 billion
Pharmaceutical marketers should pay more attention to the Internet. That, according to a recent eMarketer forecast, which speculates that by 2011 pharmaceutical ads will bring in about $2.2 billion.

Nielsen: overall ad spending declines
It isn't a large decline, but according to the latest information from The Nielsen Company, overall ad spending dropped about half of a percentage point for the first half of 2007. According to the report, there were some large gains - in categories like Internet advertising - and some large declines - in categories like newspaper advertising.

Report: Internet is perfect for gadget-crazed consumers
Whether they are researching or actually purchasing, the vast majority of American consumers turn to the Internet to fill their gadget habit. According to a recent eMarketer report, American consumers are spending about $1,200 each year on new gadget purchases or upgrading past purchases.

Canadians get their news online
The online readership of newspapers in Canada is growing faster than for print versions, according to recent figures announced by the Newspaper Audience Databank Inc.

British e-commerce websites lack contact and delivery information
British online retailers lack comprehensive contact details and a limited choice of delivery options, according to new research by web monitoring company, NetExtract.

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