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Week 31, 29 Jul, 07 - 04 Aug, 07
exchange4media in collaboration with TAM Media Research, brings you TELEPEDIA, a weekly service that gives a synopsis of TV Viewership patterns across different channel genres. TELEPEDIA aims to provide a quick overview of the changes in TV viewing behavior every week to enable well-informed debate.
Market: All India
Target: CS 25+
Remarks: "Koffee with Karan" on Star world makes it to the top 5 unique programs list
 
Market: All India
Target: CS 25+
Remarks: Film based programs occupy two slots in the top 5 programs for this week
 
Market: All India
Target: CS 15+
Remarks: Wild life shows are the top performers of the week
 
Market: All India
Target: CS 4+
Remarks: India Vs. England test series drives the viewership
 
Market: HSM
Target: CS 4+
Remarks: A 9 A.M. movie with religious content is the top performer
 
Market: All India
Target: CS 4- 14
Remarks: Harry Potter cast his spell on kids - Goblet of Fire is the top performer of the week
 
Market: All India
Target: CS 25+
Remarks: Business shows dominate the viewership this week
 
Market: HSM
Target: CS 4+
Remarks: Talent Search based reality programs breach the strong hold of serials in the top 5 unique programs list
 
Market: All India
Target: CS 25+
Remarks: "Art of Life" a lifestyle show is the second best performer in this genre
 
Market: All India
Target: CS 15+
Remarks: James Bond's evergreen charisma holds as Golden Eye performs better than Mummy Returns
 
Market: HSM
Target: CS 15+
Remarks: Programs post 9 P.M. are the top perfromers
 
Market: HSM
Target: CS 15+
Remarks: A repeat of Saregamapa Challenge 2007 is the second best in top 5 unique programs
 
Market: All India
Target: CS 4+
Remarks: 
 
Market: HSM
Target: CS 15+
Remarks: Live Stock Market news absent in the top 5 unique programs list
 
Market: All India
Target: CS 4+
Remarks: 
 
     
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