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June 29, 2007
The Rising Roar of Word-of-Mouth
A new eMarketer report explores the not-so-new but increasingly important phenomenon of consumers talking to one another to share opinions on products and services.
Full Article





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Do You Have Email List "Shrinkage"?
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Banking on Self-Service
Many consumers prefer self-service for banking, a report says. But is it because the experience is superior?
Full Article






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More Articles
Listening to Audio on PCs
Video Game Consoles in India
Pay TV Pushes On in Mideast and Africa

Recent Articles
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See All Recent Articles



More Reports | Report Calendar




eMARKETER IN THE NEWS
6/26: Investor's Business Daily - Online Bill Paying Adds Up To Big Incentive To Get Broadband
6/20: Wall Street Journal - Marketers Seek a Banner-Blindness Cure

See All News Coverage


eMARKETER SPEAKING AND EXHIBITING
ad:tech Chicago
July 31 - August 1, 2007
Kris Oser, director of strategic communications, is moderating a panel on State of Media Consumption: Multi-Tasking Millenials?Distracted or Connected, Wednesday, August 1. eMarketer will also be exhibiting at booth 326.

See All Events



eMarketer provides the information marketers need to keep up-to-date with trends and developments in online marketing and emerging media. Companies from all verticals rely on their eMarketer subscriptions for easy access to information, charts and data to make informed decisions and to prepare compelling sales, client and business presentations.

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