Back to newsletter listDate:
Wed, May 23, 2007 07:13:46 PMFrom:
Digital Gravel
Subject:
The DAILY DIG: 05.23.07: more from THE HUNDREDS, introducing OFFICIAL!!!
 We've got more heat from The Hundreds - the second half of the new delivery. We follow that up by introducing a new hat brand on the site: Official. THey bring a high quality range of original fitteds. Get your hands on one and we think you'll agree, they are indeed official. And on another note, shout out to the Akomplice crew who did it up real big last night in Hollywood with their party/fashionshow/Talib Kweli concert. We had a blast and so did everyone else at the packed venue. | |
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'Bottomline' t-shirt
Yesterday we had the Bottomline hat, and this is a new t-shirt with a matching design, printed across the front in three colors. The 'h' has a shiny quality to it. Matching bomb logo print on the top back features a line underneath it. Great colors. by The Hundreds. PRICE: $30.00 |
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'ChaChing' t-shirt
The hills are no longer alive with the sound of music, instead we're sitting through a sonic bombardment which is the sound of bling, money machinin', cheddar stacking, and so on. Ironically though, the music industry is faring less well than ever right now. Bomb logo print at the top back. by The Hundreds. PRICE: $30.00 |
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'Delivery' t-shirt
What's a good clothing company without a decent shipping department? Nothing, I tell ya! Trust us, we know. The Hundreds are built on the solid foundation laid down by the Handsome Boy Shipping Corporation. One of these chipper boys appears on the front, and there are three across the back along with, 'Special Delivery,' and a "From The Hundreds" label. by The Hundreds. PRICE: $30.00 |
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'Flyer' t-shirt
A skillfully illustrated image of two thumbs grasping a punk rock flyer graces this new tee from The Hundreds. It's creative director Bobby Hundreds' ode to punk rock flyers as an artform. Done in a rough-hewn woodblock print style, its just a simple photocopied punk flyer, but for anyone who's ever had to draw one of those, though, its actually kinda complicated - squeezing in all the information, logos, etc. and have it all in black ink, flow together in a little 4" piece of paper. Bomb logo print at the top back. by The Hundreds. PRICE: $30.00 |
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'Followers' t-shirt
The Hundreds illustrate how you can be a leader of the new school by following the old school, with this fresh looking design, inspired by the cover art for the classic Powell Peralta Ban This skate vid. Bomb logo print at the top back. by The Hundreds. PRICE: $30.00 |
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'Logo' t-shirt
A new version of the classic logo joint from The Hundreds, done in two great new color schemes. by The Hundreds. PRICE: $30.00 |
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'School' t-shirt
The Hundreds stay fly-y-y-y-y-y-y with this new brand name driven design. Four color front print which sees the fill-in on the arced block letters transition via gradient and once again with splatters. The same motif continues on the back for the large '80' a reference to the year The Hundreds was born. by The Hundreds. PRICE: $30.00 |
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'Styles' t-shirt
Peep the many guises of Adam Bomb, pictured here in 17 archetypal styles, along with the original character in the lower right corner of this interesting new design. The different Adams include: Anthrax Scott Ian-like Adam, old school flat top Adam, fitted cap Adam, West Coast bandana rocking Adam, grunge Adam, afro pick Adam, mohawk Adam, emo Adam, surfer dude Adam, beanie pulled low Adam, spiky fade Adam, bouffant Elvis meets Kool Keith meets rockabilly Adam, OG fedora vato Adam, and more. Bomb logo print at the top back. by The Hundreds. PRICE: $30.00 |
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'Team' hat
A classic hat style from The Hundreds, available in some dope new colors. Features 'Los Angeles, The Hundreds,' embroidered across the front, and a flip of the Starter logo on the back. The embroidery, the button on top, and the adjustable sizing snaps at the back are all in the same contrasting color. by The Hundreds. PRICE: $29.00 |
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'Waiting' t-shirt
A great looking big front printed graphic with a silhouette of a landscape. It's a reference to "Waiting For Godot" the famous absurdist play by Samuel Beckett, in which two character wait for the arrival of a character called Godot, who never shows up. Furthermore details are murky as to who Godot is, and why it's important for them to wait for him. If you look closely you'll see one of the figures on the horizon has a skateboard in hand. Hundreds logo at the top. Bomb logo on the top back. by The Hundreds. PRICE: $30.00 |
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'Bone Pinstripe' hat
A sick fitted hat constructed with a custom printed bone-y pinstripe fabric, and stitched with contrasting green top stitches. Perforated grey suede over the button on top. Official woven label tacked on the front left. Nylon lined. by Official. PRICE: $39.00 |
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'BTOD #1' hat
Another fresh and original fitted hat style from Official's Bermuda Triangle of Death series (hence all the bright nautical tropical quality of the colors). Features a bright green and raspberry pink plaid used on the brim, the two front panels, and the back two panels. Seersucker on the right side. Turquoise gingham on the left side. Official logo embroidery on the front right in bright pink and green, with stars around it. and a 3D pentagram on the brim too. Official woven logo label tacked on to the front left. The fabric all has a nylon backing, giving it a real crispy feel. by Official. PRICE: $45.00 |
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'Del Mar RIP' hat
The Del Mar Skateranch, which laid the foundation and vibe for skateboarding that is prevalent to this day, died in July 1978. This 48 piece limited hat exclusive to DG pays homage to the premier skatepark of yesteryear by integrating tropical "old man" plaids commonly worn by the not so youthful residents of Del Mar, California and a 3D orange neon embroidery and contrast stitching inspired by the massive amounts of neon that was rocked at the park (for better or for worse). The laurel pentagram logo symbolizes the death of the park and the life-spirit of the park that lives in the aura of skateboarding infinitely. They might have killed the park but the attitude, history, culture that the park built will live forever. Rest In Peace Del Mar Skateranch. Contrasting bright pink top stitching all over. by Official. PRICE: $45.00 |
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'High Snobiety x Official' hat
High Snobiety is a well established fashion/streetwear-based news blog based out of Switzerland. They've teamed up with Official to release this excellent original fitted hat style which features an all-over print made up of plus marks (like the one on the Swiss flag) as well as the words, 'High Snobiety,' and 'Confederated Helvetica.' White top stitching all over, black woven logo label tacked on the front left, and my favorite part, the white perforated suede lining underneath the brim, with 'High Snobiety, est MMV,' embroidered on it in black. Lined with nylon. by Official. PRICE: $39.00 |
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'Spring Chicken' hat
An original looking new custom fitted from Official, this one features two different plaid fabrications on different panels. The brim, front panels, and back panels are covered with a pastel plaid using shades of pink, white, turquoise, and yellow. The two side panels and the top button utilize an almost gingham-like simple plaid with white, navy, and raspberry pink stripes. Official woven logo label tacked on the front left. Lined with nylon. by Official. PRICE: $39.00 |
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'V.A. Fogg' hat
Part of the Bermuda Triangle of Death pack, this hat is inspired by a boat which sunk there, and is now part of the Bermuda Triangle folk lore. The majority of this custom fitted is made with a greenish blueish plaid which also features some pinks and creams. The front left panel is a contrasting purple and gold checkered pattern with lime green bone pinstripes printed on it. The next panel to the left features very similar colors to the main plaid, but in vertical stripes. 3D Official logo embroidery done in florescent pink and bright green. Woven logo label tacked on the front left. by Official. PRICE: $44.00
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