Back to newsletter listDate:
Thu, April 05, 2007 07:43:55 PMFrom:
Debbie Weil
Subject:
[WordBiz] Multi-author blogs; April 12 teleconference; book winners
Click here to read it on the Web.
Spring is here in Washington DC. The cherry blossoms are gorgeous. I've been, er, in giant procrastination mode (see Ze Frank's video) about publishing this newsletter. Apologies. Lot's happening: a trip to London to do a workshop on corporate blogging; several new corporate clients; a new CEO blog coaching client. And a one-hour teleconference on Thursday April 12 (1:00 PM Eastern) on how to create a content strategy for your organization's blog. Hope you'll join me! - DW
1. Q & A on launching a multi-author corporate blog
A business acquaintance wrote to ask me for some (free) advice about starting a multi-author blog. I decided to share my advice, thinking you might find it useful. Here are his questions, followed by my answers. He's the PR and public affairs manager for a membership and advocacy association. My best tip: Don’t start with “who.” Start with the “what”
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I gotta say... Conference Calls Unlimited truly cares about their customers. It's a pleasure working with Cindy, my account exec. CEO Zane Safrit is on my list of Top CEO bloggers. He's also featured in The Corporate Blogging Book. I highly recommend CCU for your next telephone or Web conference. I also use their podcast service. - DW
Congrats to Hilary Marsh with the National Association of REALTORS and Eric Hoffman with Park City Mountain Resort. (He's Interactive Marketing Manager. Now there's a dream job if you like to ski.) They were two of the 350-plus respondents to my Quick Survey on Blogging and Social Media Tools. Each gets a signed copy of The Corporate Blogging
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Keep a Stack on Your Desk
"I keep copies on my desk to give to every new client. Your book is so great. Easy to read and I don't have to explain it all." - Jake McKee, Big In Japan.
Order on Amazon or 800CEORead.com.
3. April 12, 2007 teleconference: How to Create a Content Strategy for Your Blog
Register for my teleconference on Thursday April 12, 2007 at 1:00 PM Eastern. So you're serious about launching a blog for your organization. You're asking: who should write our blog? Can we ghostblog for our CEO? Can it be multi-author? How do we choose topic(s)? Do we need a blog editor and what should his/her role
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Need a Webinar, Workshop or Keynote on Corporate Blogging?
Call me at 202.364.5705 EST or use my Contact page. Check out my speaking calendar.
Call her direct at +1 202.364.5705 EST.
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(otherwise she won't get your message).
Browse WordBiz Report archives as far back as 2003.
Subscribe free and download Debbie's Top 7 Tips to Write an Effective Business Blog.
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