| ICC World Cup ’07: The first report card brings cheer to MAX, SAB and DD1 |
|
While the warm-up matches gave SET India some encouraging numbers, the first report card of the World Cup matches too had numbers that were good enough for MAX and SAB, and even for DD1 in the all-India target. more... |
|
 |
| ICC World Cup ‘07: India’s exit leads to concern and rethink in media fraternity |
|
The ICC World Cup has turned to be a cause of concern for the Indian media fraternity with India almost exiting from the series. Industry estimates on the commitments on the series range from Rs 450 crore to Rs 600 crore. The stakes make the future tricky and troublesome for the broadcasters and advertisers and caught in between the two are media agencies. more... |
|
 |
| FICCI Frames 2007 Capturing the changing face of Media & Entertainment |
|
In its eighth year, Frames kicks off today in Mumbai. The three-day event has once again put together some of the best E&M minds to discuss the way forward for the industry. In the last few years, Frames has been a platform where industry heavyweights and government officials have chosen to speak on crucial industry trends and developments. more... |
|
| FICCI-PWC report: Indian E&M industry set to grow by 18 per cent |
|
The FICCI-PricewaterhouseCoopers report estimates that the Indian Entertainment and Media (E&M) industry is poised to grow at 18 per cent CAGR to reach Rs 1 trillion by 2011 from its current size of Rs 437 billion. The industry has been forecast to outperform the economic growth in each year till 2011. more... |
|
 |
| IRS 2007 R1: Southern dailies too suffer fall in readership |
|
This time, IRS 2007 Round 1 has seen a number of publications across languages fall in readership. South Indian regional language papers too have seen a setback. exchange4media takes a look at how Tamil, Telegu, Malayalam and Kannada have fared in the market. more... |
|
 |
| Rajesh Bhatia joins Euro RSCG as National Creative Head for marketing services |
|
Rajesh Bhatia has joined Euro RSCG as National Creative Head for the Marketing Service Division in Delhi. He was earlier with Solutions Integrated. This division looks after the marketing functions provided by Euro RSCG to its clients. more... |
|
| Sony takes the 360-degree marketing route for ‘Virruddh…’ |
|
Despite being on a show launching spree lately, Sony Entertainment Television has gone the extra mile to make noise around its latest offering ‘Virruddh…’, that launches on March 26. more... |
|
| Flashed Yesterday Hemant Misra quits JWT; to join Publicis as COO |
|
Hemant Misra, Senior Vice-president, JWT Delhi, has quit. He is joining Publicis as Chief Operating Officer on April 1, 2007. At JWT he was heading the Pepsi and Hero Honda business. He had joined JWT in December 2005. more... |
|
 |
| InfoMailers.com appoints Narvijay Yadav as new COO |
|
Narvijay Yadav has been appointed as Chief Operations Officer of the premier Corporate Newswire ‘InfoMailers.com’, that distributes Corporate & Business News items in English, Hindi & Punjabi. more... |
|
 |
| Experts highlight relevance of virtual social communities at seminar on blogging On iZone |
|
At a seminar on blogging organised by FMCC and exchange4media, experts from the industry discussed at length about the idea of a social community on the Internet and its impact on businesses today. more... |
|
| Trends in Banking sector advertising in Print in 2006: AdEx study |
|
There was a 10 per cent rise in Print ad volumes of the Banking sector in 2006. A high 60 per cent share of the advertising was garnered by banking products and services. Corporate ads saw the maximum 132 per cent growth. Interestingly, PSU banks had a 60 per cent share of ad volumes of banking sector whereas private banks contributed 40 per cent. SBI was the top advertiser with 10 per cent share. more... |
|
| Sangbad Pratidin to host third Telly Samman Awards in May |
|
Leading Bengali daily Sangbad Pratidin will host Telly Samman Awards for the third consecutive year. The award involves the participation of all Bengali channels and production houses. more... |
|
| Sahara Samay objects to use of ‘Silly Point’ by other news channels |
|
Rival news channels have also been airing shows using ‘Silly Point’ as the title. Sahara Samay Network ids not happy about this as ‘Silly Point’ is its flagship cricket show. more... |
|
| Travelocity launches Indian portal On iZone |
|
Online travel portal Travelocity has recently announced the launch of their India website – Travelocity.co.in. The site will allow travellers to make travel reservations, selection and booking of hotels and restaurants. more... |
|
| Virgin Atlantic Airways unveils new campaign for Upper Class |
|
Created by Ogilvy, Delhi, the campaign targets the airline’s primary markets of Delhi and Mumbai, with a mix of outdoors, newspapers and magazines for its award-winning Upper Class flight. more... |
|
Ads of the day On Commercial Break | Fasten your seatbelt for ‘Take Off’ - BBC World launches a series on the Indian aviation industry.
Bhaiya Jee - For the hindi spot
Birds - for the English spot |
| News from latest issue of Impact |
|
|
MEC AND ITS: Heightened Asia Pac agenda!
Stretching its hold across the Asia Pac region, MEC is to step foot into the untouched Vietnam market and also increase its activity in the highly exciting Bangladesh, Pakistan and Sri Lankan markets. Stephen Li, Chief Executive Officer, South & Southeast Asia, is positive that it is South Asia in the next 2-3 years where the action for MEC is going to be. more...
| DINAKARAN: The new Tamil No.1
One year after the re-launch under the Sun Network banner, the Tamil daily Dinakaran has overtaken the long-time market leader Daily Thanthi, as per the latest ABC (Audit Bureau of Circulation) report for the period July-December 2006. The ABC data put the circulation of Dinakaran at 9,00,657 copies a day, while the erstwhile market leader Daily Thanthi registered a growth of 21,520 copies at 8,54,499 copies per day during the period. R M R Ramesh, COO, Dinakaran leaves enough clues in a conversation with Judy Franko of Impact that Sun Network would be entering the English Daily space too though he was not in a position to confirm the same. more... | Talent in Radio: The missing link
A lot of good is being written about radio. With an approximate 340 channels to go on air sooner or later, it's good news for job aspirants given that the industry would need at least 15,000 new faces, as is predicted by a FICCI study. And the number would only increase manifold given that the industry is expected to grow by 32 per cent over the next few years and would accrue nearly Rs 1,200 crore in revenues by 2010. But is the industry mending its people retention and hiring methods? Impact questions Radio Heads to gather their opinion on the issue. more... | | | |
Back to newsletter list
