| Tilak Kumar appointed Editor-in-Chief of Deccan Herald and Prajavani |
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In a sudden move, the management of Mysore Printers, which owns Deccan Herald and Kannada newspaper Prajavani, has appointed KN Tilak Kumar as Editor-in-Chief. Tilak Kumar succeeds his younger brother KN Shantha Kumar who was Editor since 2001. more... |
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| With Lintas, Dalda Oil seeks to hit the small screen after a decade |
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Bunge India, a subsidiary of Bunge Limited, has unveiled a new ad campaign for Dalda Oil. The campaign has been created by Lintas. Interestingly, the campaign is Dalda’s first foray on the small screen after almost a decade. more... |
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| JWT’s Mythili Chandrasekar applies principles of advertising to her book on Carnatic music |
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Mythili Chandrasekar, VP and Executive Planning Director, JWT Chennai, has co-authored ‘Voices Within’, a book on Carnatic music, which uses the principles of advertising.
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| Media Expo 2007: A platform for innovative OOH signage solutions |
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Media Expo 2007 kicked off on February 16, 2007, showcasing the future of indoor and outdoor advertising and signage solutions. The expo runs till February 18, 2007. more... |
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| Jagdish Khattar is Auto Monitor’s Person of the Year |
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Among other winners were Volvo India which was chosen Commercial Vehicle Manufacturer of the Year, Bajaj Auto as Bike Manufacturer of the Year, and Maruti Udyog as Car Manufacturer of the Year. more... |
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| CNBC Awaaz launches talent hunt |
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CNBC Awaaz, in association with P&G, has launched ‘Khud Par Karo Yakeen’, a talent search for the most promising news talent in country. Aspirants will be trained to become news professionals with the channel. more... |
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| Now, a Discovery through China on Living & Travel |
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Discovery’s Travel & Living channel will showcase China in a five-day-long special programme called ‘China Week’. The show will air from February 19 every day during 9 PM, exploring the country’s unique sights, cultures, cuisine and landscapes. more... |
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| Saregama ties up with Sangeet Natak Akademi |
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Saregama, formerly known as The Gramaphone Company of India, announced its association with the Sangeet Natak Akademi. The idea is to reestablish the popular works of artistes of yesteryear which have been so long preserved by the Akademi. more... |
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| Galli Galli Sim Sim goes mobile On iZone |
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Galli Galli Sim Sim, the domestic version of the famous television series for children, Sesame Street, has kicked off a mobile screening of the much-famed series to further reach out to its target audience. more... |
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| Sennheiser Electronic enters India |
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Sennheiser wants to take forward its business strategy through a three-phased approach and wants to capture 7 per cent of the Rs 285-crore domestic acoustic market by the yearend. more... |
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| SRK to don S Kumar’s new youth oriented brand Belmonte |
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SKNL has named Shah Rukh Khan as the brand ambassador for its new brand, Belmonte. The new brand will be positioned in the mid-premium range of suiting and apparels and will be a youth oriented brand. more... |
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| Amul, Nestle whip up curd biz |
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With `everything healthy' being the toast of the season and `eating healthy' the current culinary trend, the mention of curd/yoghurt cannot be far behind. In fact, with the oncoming summer both Amul and Nestle, producers and marketers of branded and flavoured curd/yoghurt, are betting big on the segment to keep the cash registers ringing. more... |
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| Weston plans revival with Rs 6,000 flat TV |
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Weston, the largest-selling colour TV brand in the mid-1980s, is making a comeback with a 21-inch flat-screen colour TV priced at Rs 5,590, roughly 40 per cent cheaper than the average market price. more... |
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| International: Dennis puts Maxim, Stuff, others on the block |
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Dennis Publishing, publisher of Maxim, Stuff, Blender and The Week, announced today that it has put its stable of titles on the block, retaining media investment firm Allen & Co. to explore strategic alternatives. more... |
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Ads of the day On Commercial Break | 'What Affects the World, Affects You' - BBC World's first-ever India campaign engages Indian audiences.
BBC World Fashion
BBC World Deforestation
Language: English
Duration: 2 ads of 30 sec each |
| News from latest issue of Impact |
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The impact Person of the Year 2006: Rajdeep Sardesai
The journey from the days of drawing a princely four-digit sum at The Times of India’s offices, to where is today, reflects a climb that has been steady yet laden with risks that only a dreamer can pursue. Every journalism student aspires to be a Rajdeep Sardesai – with or without stakes in the channel they work for. He is among the few who stand testimony to the fact that Content is the ‘Bread’. He is also practical enough to admit that if content is king, then distribution is god. Impact Person of the Year 2006, Rajdeep Sardesai, stands tall today with several accolades for his accomplishments already. Impact caught up with the rising star in the Indian media for his take -- on the year gone by, and the road ahead, a day before the award was announced. more...
| REVEALED: The Unfamiliar Dasmunshi
There are more facets than we knew to our Information and Broadcasting Minister's personality, as BBC Hindi India Editor, Sanjeev Srivastava helps us discover. He does so while getting the poet and staunch political leader to reveal more around his personal life. Courtesy 'BBC Ek Mulaqat', Impact features part of the conversation that is to be broadcast on the show on Sunday, 11 February 2007 at 12.00 noon on Radio One in Delhi and Mumbai. Read on… more... | HOT PROPERTY, COOL UNDERTAKING!
Impact gets Salil Bhargava, CEO of Jump Games, to talk about the experience of being associated with the company that created Fido Dido; and to share details on the mobile offerings to be expected around the character. We also indulge Joanna Ferrone in conversation on topics involving the popular character and what is to be expected of the iconic Dido in times to come. The chat with US-based Honest Entertainment's Founder, President & Creative Director Ferrone, proved to be interesting. more... | | | |
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