Adweek Breaking News


$200 Mil. Macy's Media to MEC

NEW YORK Macy's has shifted its media chores to WPP Group's Mediaedge:cia, the client has confirmed.

Macy's spends more than $200 million annually on national ads.

MEC replaces Publicis Groupe's Starcom.

--Steve McClellan



Go to http://www.adweek.com for the full story.


BREAKING NEWS CAN BE FOUND THROUGHOUT THE DAY AT 


http://www.adweek.com

http://www.mediaweek.com

http://www.brandweek.com



----------------------------------------------------------------------

Copyright 2006 - VNU Business Media, 770 Broadway, 6th Floor, New York, NY 10003 - All Rights Reserved.
Terms Of Use and Privacy Policy.

You are currently subscribed to the Adweek Breaking News newsletter as ralrusu@gmail.com.

To ***, click here.

Email this newsletter to a friend:
Add message

Back to newsletter list

Date:

From:

Subject:

$200 Mil. Macy's Media to MEC