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TO DO:
1> Come to WOMMA's Word of Mouth Marketing Summit
Be part of the only event that can help you master word of mouth marketing -- WOMMA's Word of Mouth Marketing Summit, Dec. 12-13 in Washington, D.C. The official event for word of mouth marketing, the WOMMA Summit is a complete course in word of mouth, viral, buzz, and blog marketing.
Event highlights:
- Lessons from 70+ experts
- Big questions, important issues, and straight answers
- Practical "how-to" instructions for doing WOM
- Fantastic networking opportunities
Register and learn more
2> Put Us on Your Press List
If you're making waves in the world of word of mouth marketing, we want to hear about it. Put us on your press list today!
Let us know when you're making news by emailing editor@womma.org.
3> Build Your WOM Resume
Give us just two hours a month and we'll give you the chance to build an entire industry. Create an impressive resume within the growing word of mouth world by joining a WOMMA Group. Whether you get excited about ethics, viral marketing, communications, or research, we've got a group where you can make your mark.
Get involved!
4> Blog Our Conference
The Word of Mouth Marketing Summit is coming -- and you need to be there. In fact, so does everyone you know! Help us spread the word by blogging about the conference.
Get a sample paragraph and logo for your blog |
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DONE:
1> Disclosure in Social Media: Call for Comment
Consumer-generated media is in the spotlight, thanks to recent headlines surrounding LonelyGirl15, and WOMMA has responded with a call for discussion:
* Last month, we issued a press release asking for comments on the issue of marketer disclosure in social media.
* On Sept. 27, we sponsored an exclusive teleconference featuring Paul Rand of Ketchum Communications and Pete Blackshaw of Nielsen BuzzMetrics, who discussed questions of ethics and creativity as they relate to social media environments.
Comment on the issue and learn more
2> New Members
Even more companies have joined WOMMA. Welcome to:
Icosystem, Influencer50, Hyperactive Interactive, MCC Theater, and Russian Doll.
We thank everyone for their support!
3> WOMMA Welcomes New Staff
WOMMA has a new research editor, Shannon Stairhime. Shannon has a background in market research and joins WOMMA from RFL Communications, where she was an associate editor. Welcome, Shannon!
4> Spreading the Word
Congratulations to member company Edelman, mentioned in the Sept. 24 issue of Advertising Age for its word-of-mouth-worthy website ... Members Dennis Smith of CNET Networks, Max Kalehoff and Pete Blackshaw of Nielsen BuzzMetrics, Joe Crump of Avenue A/Razorfish, and Rohit Bhargava of Ogilvy Public Relations Worldwide spoke at OMMA East Sept. 25 in New York ... Member Rob Key of Converseon spoke at the Conference Board's Corporate Reputation Conference Sept. 27-28 in New York ... Members Gary Spangler of DuPont and Jim Nail of Cymfony were quoted recently in BtoB Magazine.
Are you speaking at a conference? Quoted in the press? Making a change at work or at home? Tell us about it and we'll spread the word! Email editor@womma.org. |
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